Just when it seemed the debate over the use of sulfites in wine couldn’t get any more acrimonious, along comes a promising new technology which threatens to bring peace.
Though dried fruits typically contain 10 times the sulphur dioxide (SO2) found in wine and SO2 levels in fruit juices frequently equal or exceed it, our most holy fermented grape juice remains a special case. After all, no one spends $10,000 on a bottle of fruit juice unless it is fermented. Now, whether conventional, sustainable, organic, biodynamic, or ‘natural’, winemaking employs sulfites on a sliding scale, driven in large measure by health concerns, both of the body (at high levels sulphur can have deleterious health effects) and of the planet (sulphur is a petrochemical product). Or perhaps I should say by the perceived dual health concerns. As often as an expression of an earnest environmentalism, bad faith, opportunistic and commercial, informs the choice, the position a winery, a critic or consumer may take on the use of sulfites and SO2. Why bad faith? Well, let’s just say that neither a natural wine booster traveling 5000 miles through the ionized upper-troposphere to a tasting, or an industrial winemaker re-wiring his pesticide sprayer to run on solar-charged batteries are models of consistency.
But were I writing a website dedicated not to the wine industry but to that of dried fruits and juices, not to mention dehydrated potatoes, vegetables or even pancake syrups, I should likely have a post or two dedicated to this nearly omnipresent preservative. And I would just as likely be discussing this new technology.
It is called Pressure Change Technology (PCT) and was, as near as I can determine, first presented in the pages of a scientific journal, Chemical Engineering & Technology from 2007 (subscription only). Titled The Effect of a New Pressure Change Technology (PCT) on Microorganisms: An Innovate (sic) Concept for Food Safety, the abstract reads,
“A new pressure change technology (PCT) for a non-thermal inactivation of microorganisms in liquid food and pharmaceuticals is described. This technology was applied to food-relevant microorganisms and was capable of reducing the organisms up to 7.5?log. The influence of process parameters (type of gas, pressure, and temperature) was investigated with the help of physiological changes of microorganisms. The results of this pressure change technology are shown and discussed.”
Just thank the lord I am not discussing that paper. A more layman-friendly press release from the Internet Journal of Viticulture and Enology caught my eye last week.
“Pressure Change Technology (PCT) is a low cost process with minimum energy use that has potential with further development and validation to be of significant commercial benefit to wine producers by providing them an alternative to the use of sulphur dioxide in the winemaking process.”
The company referenced in the full press release is PreserveWine. From their site,
“PCT is a novel non-thermal technique that involves charging a liquid product with pressure and an inert gas [N and Ar - Admin] and then rapidly releasing the pressure. The sudden pressure release causes microbial cell walls to rupture, inactivating microorganisms. This has been demonstrated on a small pilot scale batch process; in the current project PreserveWine the PCT process will scientifically validated. A further objective is the development and scale-up into a continuous in-line pre-industrial demonstrator to test the PCT with wine and other liquid foods.”
The objectives to be achieved are the following,
- Repeated validation of the process to reduce microbial loading in wine by at least log10 5 and protect wine from chemical and biological oxidation.
– Enhanced organoleptic quality (aroma and taste) of wine when compared to ’sulphited wine’ wines when assed by a trained taste panel.
– Pilot scale demonstration of our PCT system capable of being integrated into a commercial winemaking process line, at flexible design for optional application at various processing stages, with a throughput of 120 L/h
– Full HACCP and GMP compliance
– Provide data to scale up to industrial capacity of 1.2 m3/h at energy costs of 40% to comparable thermal processes, ensuring a potential market share of 1% of the wine holdings in Europe.”
Two wineries have been the site of preliminary research: Château Guiraud, a well known French producer of fine sweet wines located in Sauternes, a short distance from Bordeaux; and Tenute Del Vallarino, a producer of still and sparkling wines in the Piedmont region of Italy. As is well known, SO2 acts in wine as both an anti-microbial – ‘bound’ sulphur – and a color preservative – ‘free’ sulphur – for white wines. ‘Bound’ sulphur inhibits bacterial growth, while ‘free’ sulphur reacts with oxygen to prevent oxidation. One can easily understand Château Guiraud’s concern, inasmuch as sweet wines contain very high amounts of sulphur. Tenute Del Vallarino produces white wines.
The project was begun in December, 2010 and results will be published on November 30th of this year, 2012.
Many questions remain unanswered, of course. Though PCT is scaleable and is said to both low in cost and energy use, whether this new technology will be embraced by wine purists, or endorsed by Demeter and from within the organic wine movement, remains to be seen. Personally, I wish PreserveWine great success.
Ken Payton, Admin
For further reading:
— See the very detailed PDF. It includes photos and diagrams of the process. Allergens In Wine: What Lies Ahead?
— New EU rules for ‘Organic Wine’ agreed
— Do EU organic rules for wine leave glass half empty?
— Sulphites in wine
Happy Earth Day. How to celebrate? For my part, I have a very low carbon-footprint activity in mind. I have also prepared this account of a visit I recently made to Domaine Virgile Joly to speak with the man himself, Virgile Joly. Located in Saint-Saturnin in the Hérault department, Languedoc-Roussillon, Domaine Virgile Joly is one of 12 wine producers I have chosen for my next documentary. Over the next two weeks I hope to post interviews – of varying length – with each of the twelve producers in order to show exactly why I have selected them. With a difference. As is my custom and preference, I will allow each producer to speak in their own words. Let’s begin.
——————-
Virgile Joy I was born in Avignon, in the Rhone Valley. My grandparents had a vineyard. They were part of the local cooperative in northern Ventoux. It is quite high and not a very good terroir. In Ventoux, the good terroir is south of Mont Ventoux It is a little too cold in the north and there is more clay. Lighter wines are made, but it is difficult to find a good balance with such a soil and climate. The mountain itself influences the weather. Some years there is a lot of rain and wind, or it is too cold, the harvests are late. But it was that experience which gave me the taste of Nature. I studied Biology at school. I was very interested in the science. When I was 17, during orientation day, they explained to us we could be a winemaker. It involved two years of study in the university, but only after two years of Biology. So for me it was perfect! I was very happy.
After study I began to to work as a winemaker, but my idea was always to start my own business. In 2000, I was working here for a big winery, I was buying grapes for them from Perpignan to Nîmes. I was following something like 15 wineries.
Ken Payton Did you have certain ideas about organic even then?
VJ I had a personal philosophy, but about how it applied to wine, I had no ideas about that. At that time I did not really care about organic wine. Neither was it in fashion. But my mind was changed when I decided to start my own business, to work for myself. The big question was: What do I want to do? What kind of wine, what style… a lot of questions. The idea was to make very high quality wine, and I felt held back if I worked for another. I had ideas about the use of barrels and oak, which grapes would have better flavors if handled differently; I knew, for example, that grapes picked by hand would make a much better wine than that picked by machine. So from the beginning it was all about making the highest quality wine. I was very optimistic! (laughs).
Then I found something very special in Saint-Saturnin. Beginning near the end of 2001, I was focused on my own vineyard and company here. It happened faster than I was thinking it would.
So the question was: Why choose Saint-Saturnin? Why choose organic? Very simple. To have a high level of quality, you must respect your terroir, your vine, and what is around you, the ecosystem. So chemicals could not be a part of this. Yet even in 2000, I noticed that a lot of high-quality grape growers were already very close to organic viticulture, but without certification. So I began to organize my thoughts. We know that chemicals are very bad for the earth, and the grower is in intimate contact with the earth. So chemicals were eliminated from my plan, not only the sake of quality and for the benefit of the customer, but also for me and my sons.
Were you alone in the area when you made this decision?
VJ In 2000 it was all conventional, but now it is more and more organic. You know, I think somebody has to show people it can be done. For example, people are thinking that in organic viticulture you have grasses in the vineyard. It is not true. People think you have less of a yield. It is not true.
After working for 10 years in organic viticulture, growers can now see what has been the result in my vineyard. They can see that if you do your work well, you can have good results; and even with the higher costs of using more manual labor, at the end of the day we often have better results than conventional growers. They are beginning to understand. For me it is about higher quality wines. The next step is up to them.
VINEYARD AND TERROIR
VJ So here we are in the center of the Saint-Saturnin appellation, just beyond the plateau du Larzac. We were just in the village of Saint-Saturnin itself. To the south, on the right, is Saint Guiraud, on the hill. From there it goes east to Jonquières and turns around to Arboras, just north. So all of that big terrace is Saint-Saturnin AOC. It is part of 4 villages. Beyond these creeks is Montpeyroux, also an AOC village. But we are now in the middle of Terraces du Larzac. According to the AOC system, we have Languedoc, the region; sub-region, Terraces du Larzac, and then we have Saint-Saturnin and Montpeyroux.
We have a very stony soil with limestone. The soils here are very deep. There is nothing to stop the roots. This is one of the reasons it is such good terroir and so well known. The terrace soil is very homogenous and it is flat. That is very efficient for us to work. It makes things easier. We have the benefits of the terrace but no problems of the slope.
We have very high quality and don’t have big yields here, and this is one of the reasons the cooperatives started so late. Before the creation of the cooperatives, the growers did not need them, but because of changing markets, they realized they could save money if they joined together. This was in 1950, when the Languedoc region was producing a huge quantity of wine, much of it heading to the north of France. Back then the French were drinking 150 liters per person per year, I believe. Now it is 40 liters per person… (laughs) We’ve lost a lot of customers! Maybe it is better for them to drink a little less!
It was realized, because they produced such small quantities, that they could not compete with other parts of the region who produced far more for the bulk market. So they decided to plant Grenache and Syrah, very good grapes, in order to concentrate on making very high quality wine. There is a good reason I’ve chosen this place: when I started, I had old vines which had been planted for quality.
What was the viticultural philosophy then taught in school?
VJ When you go to school it is because you want to become a winemaker; you don’t study a lot about viticulture. It is mainly winemaking. In France, there are other people who take care of the vineyard. They are more specialized. But I have a big knowledge base, so I have no problem with understanding viticulture. Most of the teachers were thinking of commercialization. Many of the professors were themselves working on projects to make it easier to produce grapes, and generally with chemicals. Organic wine was not a subject then.
Were organic vegetables being grown? Other agricultural products?
VJ Yes. I think generally for the consumer, organic produce was their first introduction to the idea. Now the customer understands you may also find a good organic wine. It was not the same 10 years ago. Ten years ago the consumer was thinking that organic wine was not very good. It was just a philosophy, but not a way to make wine. Now there are far more growers and greater volume, and people have more contact with the growers themselves. For example, a wine consumers had been drinking they now learn has converted to organic and that the wine has not really changed. More than that, they now understand the larger purpose of organic which is to preserve Nature, that it is better for the earth.
This follows the same pattern in California. People would go out of their way to spend more for organic produce when the choice began to appear in the market. But when it came to wine, people were initially unwilling pay a premium price. Of course, now both organic produce and wine are far cheaper owing to so many producers converting. A lot has changed…
VJ In 10 years the difference in France is really big; the mentality has changed, not only for the customer but for the producers and retailers as well. When I started, organic was not in fashion. It was very rare.
This vineyard of mine is one of the biggest. We have here 2 hectares. You can see we have planted some trees where we can help assist in restoring the three levels of the ecosystem. The first level it that of the floor [soil surface]; here we have birds, rabbits, grasses – we don’t use chemicals, so we have good life in the soil. The second level is the human level, the level of the vine. There are also birds here living in the vines. The third level is that of the trees, which we have now planted. So when and where possible, we plant them around the vineyards. Here we have even more bird and insect varieties. We work at all of these levels both to preserve the ecosystem and, sometimes, to re-introduce a more balanced ecosystem.
ROOTS
What is the rainfall here?
VJ Here we have something like 800 millimeters a year. Pic St. Loup has 900 to 1000, but we are the area with the best rainfall. The elevation at Saint-Saturnin is about 170 meters above sea level…
So in the Summer the grasses must really compete for water…
VJ Yes. It is really a problem. It is a Mediterranean climate, so we have water in Spring and in Autumn. The Summers are always dry. Competition with grasses makes it difficult.
So the soils here drain well. Do you cut away the surface roots of the vines?
VJ In fact, when we work the floor to till the grass, we remove them. It is one of the reasons for the high quality of the grapes here. You have two kinds of roots, those which go deeper and those which stay at the surface. So, if you want to produce high quality, you want to keep your vines for more than 50 years. Now, if you want to produce as fast as possible, Chardonnay for example, because it is enjoying good sales, or because now it is Pinot Noir, then you plant and after three years you can have a first harvest. But if you want to make high quality wine you must have your vines for a long time. For myself, I wait for around 7 years before I take a first harvest, and even then I have a low yield.
So if you want rapid growth for a harvest after the first three years from planting vines, then you need lots of roots, a lot of water, so superficial roots will be permitted to grow faster than the deeper roots. But if you let the vine take time to mature, the deeper roots will go deeper and deeper into the soil to find water. Then, after 10 years, for example, if it is drier you can easily see the difference. The vine with superficial roots will suffer from the dry conditions.
Here in Saint-Saturnin, with the good depth of our roots, even in 2003 when it was very hot with no water, most of our vines did not suffer. The only vines suffering were those in vineyards which were not worked and where chemicals [herbicides] were used on the floor. In those vineyards the ground, the soil, was much harder and the deeper roots were underdeveloped. After that experience a few growers returned, not to organic, but to the understanding to use less chemicals and to work the soil.
A CONVENTIONAL VINEYARD
VJ Do you see that very chemical ground?
I do. That’s a conventionally farmed vineyard?
VJ Yes. It is a bad idea to add that black plastic when vines are planted. Now they have no idea what to do with it. The floor is completely white because the surface is never worked; so the stones are cleaned by the sun and the rain. The stones are never moved. The ground becomes very hard, so the water cannot penetrate. The rain will then run fast across the surface. Two problems here: the first is that of erosion. The water has to go somewhere and you can often find deep holes and cuts. The second problem is that the chemicals do not kill everything. Some grasses always win, win, win. So you end up with soil without water, erosion, and you still have grass.
It is soil you can never get back. When producers convert to organic, do they remain organic?
VJ Well, five years ago organic wine was like an El Dorado. The sales and prices were high. There was a big demand and little organic wine could be found on the market. So a lot of producers changed viticulture to take advantage of this. Now, if you are a bad producer, becoming organic will not help you sell your wine. You are still a bad producer. Organic does not help you. It must first be a good wine; if not, it doesn’t sell. People will not care if it is organic or not.
Being organic the first year is easier. During conversion, you still have use of some chemicals. So you can still control the grasses and weeds as you have in the past. But by the 4th or 5th year, they all come back. Now, if you were a large producer, or have become by then a bigger producer, the more hands-on work required in organic viticulture becomes very expensive. For example, you have to learn to spray correctly or you can lose your harvest or have a greatly reduced yield. You need greater technical understanding of viticulture.
In 2001 there were some financial incentives to help people convert to organic. Many producers joined up for a 5 year program to full organic conversion. But after 5 years, many gave it up and returned to conventional, to non-organic In their eyes, it was just too difficult and expensive. Some left the conversion after 2 years, it was just too difficult for them!
FINAL NOTE
Do you think you’ll always be a winemaker?
VJ Yes, of course! I really love it. I love being in the vineyard and making wine. I love blending wines. I also am very active in two groups* to help spread the organic message. The first group is to help defend and to promote the Saint-Saturnin AOC – we are in the process of having our own AOC. The other group is dedicated to promoting organic viticulture. We organize wine fairs like Millésime Bio; and we organize wine tastings.
But to answer your question clearly, winemaking is my life.
Thank you, Virgile. I will see you in May.
*[Mr. Joly is vice-president of the Syndicat des producteurs de Saint-Saturnin and a technical administrator with the very progressive Association Interprofessionnelle Des Vins Biologiques Du Languedoc-Roussillon AIVB-LR.]
Ken Payton
Sometimes you choose; sometimes you are chosen. Last December, while in Montpellier, France to attend a showing of my Portuguese documentary, Mother Vine, at the Fest’afilm Festival, I had the extraordinary good fortune to meet one of France’s leading oenologists, Jean Natoli and geologist, Philippe Combes, his associate. Both gentlemen had graciously attended the showing and then were to further extend to me an invitation to dinner.
We spoke of many things that evening, of the financial obstacles to making a documentary, of film’s rôle in entertaining and illuminating the public, and of how to know whether a filmmaker has made a difference. Mention was made of a tasting at Au Petit Grain the next day of a what would prove a fascinating line of wines Mr. Natoli was shepherding, known collectively as Stratagème, and part of négociant/vingneron Thierry Rodriguez’ portfolio, Le Prieuré Saint Sever. (Indeed, along with Jean Natoli, Philippe Combes, and graphic designer, Olivier Proust, Thierry Rodriquez rounds out Stratagème’s creative team. Left to right in the photo) The distinguishing feature of the Strategème collection is its unique concentration on the concept of vineyard terroir and of mineral characteristics. One of eleven soil types informs each of its eleven bottlings: sandstone, sand, schist, pebbles, limestone, puddingstone, marl, clay, granite, basalt and tufa.
Among the most fascinating and frankly brilliant aspects of the Stratagème project is the depth of understanding and intellectual sophistication it brings to Languedoc-Roussillon as a wine-producing region, a region relatively neglected, certainly when compared to its far more celebrated neighbors, Bordeaux, Burgundy, and the Rhône. This neglect is a consequence of a complex history. Harshly (if justly) stigmatized years ago as a ‘wine lake’, Languedoc-Roussillon has long been in need of her own dedicated poets for the very reasons high-lighted by the Stratagème project. From renegotiated AOC boundaries – often proceeding at a glacial pace – to a new generation of winegrowers committed to terroir and quality; from increasing appreciation of the promise of geological diversity, to a sharp focus on organic and sustainable wine production, the region has in recent years been undergoing a dramatic, if quiet, transformation which I felt was concisely expressed by Stratagème’s line-up of wines. To put it another way, my re-education about Languedoc-Roussillon was only just beginning. I’ll explain.
In the early days of my wine education, the wines of Languedoc-Roussillon had played a significant rôle. Over a number of years I drank through virtually all of the region’s wines commonly available in the United States. Paul Strang’s Languedoc Roussillon, The Wines and Winemakers, first published in 2002, was my constant companion. I studied it from cover to cover. But restless and curious, eventually I was to leave the region behind in favor of a wider vinous experience. So it was that for quite some time that, like many of my American colleagues, I had felt sufficiently knowledgeable, that time and treasure enough had been given to Languedoc-Roussillon. All of that changed in the blink of an eye at the Au Petit Grain tasting. In the aftermath of my encounter with Jean Natoli and the Stratagème team, a small seed had been planted, an idea began to grow.
I have tended my garden well. Three months have passed during which I have done extensive research. I am now days away from yet another journey to Montpellier and the Languedoc-Roussillon, the 4th in as many months, this time to raise funds for another feature-length documentary film. Following upon my Portuguese documentary, a two year project which completely transformed my understanding of Portugal, turning night into day, eviscerating received opinion, I have now found a subject equally deserving of renewed international appreciation and recognition: the elaboration of high quality wines, the revelations given by terroir, and a progressive environmentalism which, taken together, are increasingly what we now must understand as the new reality of Languedoc-Roussillon.
My new project will document the 2012 seasonal experiences of 12 carefully chosen winemakers working divers soils and under both cooperative and challenging climatic conditions. The first shoot will be in May, the second, September/October, the harvest. The specific producers and vineyards I have chosen are in a variety of terroirs, areas and appellations including: St. Jean de Minervois, Corbières, Pézenas, Coteaux du Languedoc – St. Saturnin, Puissalicon, St. Chinian, Faugères, Pic St. Loup, and La Clape.
Of quite varied background and training, and nuanced viticultural philosophies – organic, biodynamic, sustainable – each of the winemakers I have selected share a common drive and determination to make the very best wines as they are able, with minimal intervention, and with the utmost respect for the land they have come to love. Yes, love. For make no mistake, love animates and informs the work. But just how that love is expressed can only be revealed over time, the very journey my documentary will take. Updates to come…
Ken Payton
If you’ve ever driven the Highway 1 between San Francisco to Santa Cruz, chances are quite good that you turned off to visit the small farming town of Pescadero. Once there, certainly for every bicyclist, you’ve visited the local landmark Arcangeli Grocery. Remember the freshly baked bread? I’ve been there dozens of times over the years. Also known as Norm’s Market, here’s why. From their website:
“After World War II, Norm’s mother, Louise, and her brother, Alfred Arcangeli (both pictured Below), changed the company name to Arcangeli Grocery. In 1957, Norm Benedetti took over the family business and it became known as “Norm’s Market.” Norm initiated an extensive renovation program in 1979 that filled the store with wonderful specialty goods and a full California wine stock. The 24 varieties of hot French bread later won acclaim in Northern California’s Home and Garden magazine.
Only a fragment quoted here, it is as fine a family story as you will find along the northern coast of California, and the story only keeps getting better. Meet John Benedetti, winemaker, brewer, and web designer, in that order. Though new to winemaking, as you will read, he has to my mind already made a significant mark on the vinous landscape of the Santa Cruz Mountains, AVA. Let’s back up a bit.
Last October I was with family and friends searching for the finest Halloween pumpkins grown on farms proximate to my home in Santa Cruz. The family tradition is to stop in at the Arcangeli Grocery for a speciality bread to share for our picnic to follow. On this occasion, I was to leave for Italy days later and had been asked by a European friend to bring an interesting wine from California. I had already chosen an ‘02 Sea Smoke Pinot Noir, 10, a Syrah from Cold Heaven Cellars, and I had been searching for a white of distinction. In the Arcangeli Grocery I found two Arcangeli Chardonnays. I bought them both. Of very small production, good, I’d imagined the wines to be harmless and, with any luck, charming. Well, after tasting them both, I am more than happy to report that I have stumbled onto two of the finest Chardonnays I have had in recent years. Absolutely wonderful wines.
Flash forward to last Sunday, the day before Spring. A tasting of Sante Arcangeli Family Wines was hosted at a downtown Santa Cruz cultural treasure, a wine bar called Vinocruz, proprietor, Steve Principe (right). The winemaker, John Benedetti (left) was to be in attendance. No brainer, I went for an interview of Mr. Benedetti. Enjoy.
Ken Payton, Admin Would you care to introduce yourself?
John Benedetti My name is John Benedetti and I am the winemaker, fermentation facilitator at Santa Arcangeli Family Wines in the Santa Cruz Mountains AVA. I am responsible for and focus on two vineyards, one is Bald Mountain which is in the Ben Lomond sub-appellation. That is a vineyard that has been farmed by the Beauregard family for many, many years; there is a really unique terroir there – sandstone at about 900 to 1100 feet elevation. It makes beautiful Chardonnay.
And the other, Split Rail, out of Corralitos…
JB Split Rail is an old David Bruce vineyard which was planted in the mid-80s by Greg Stokes. It is up at 1700 feet elevation in Corraltios, straight up off of Eureka Canyon Road. From one point in the vineyard you can actually see both the Boardwalk and Pacific Grove. You can see the whole Monterey Peninsula from there. It’s neat. It’s limestone soils, similar to the Côtes de Nuits in France. It’s planted to a David Bruce clone, Pinot Noir, which was originally brought over by Martin Ray in the ’50s and planted throughout this appellation.
David Bruce propagated it; his vineyard manager, Greg Stokes, spread it around to a whole bunch of his vineyards. It was a really popular clone planted all over the place in the AVA in the ’80s. Since then people have grafted a lot of it over to 667, 777, Pommard, the stuff that really produces a lot. The DB clone up at Split Rail really doesn’t produce a lot – we got 1/2 ton and acre last year – but it is amazing. (laughs) It is really, really French! You can taste it. It is grown in the same soil as DRC. We think it’s probably the same clone that Martin Ray brought over. It is structured, it is elegant, soft; it is not a big, bloated California Pinot, no matter what you do to it! I really enjoy working with it.
The lower half of that vineyard is planted to the old Champagne clone, UCD 32. They also have some 115 at the bottom [of the vineyard].
What is your background in winemaking?
RB It is a hobby gone haywire. (laughs) I’ve been brewing beer for 20-something years, and my family is obviously in the bakery business, in Pescadero, so fermenting things is second nature. I started making home wine about 12 years ago, just tinkering with it alongside my home-brewing. Then in 2008 I met up with an old friend of mine, Brandon Brassfield, who has a winery called Heart of the Mountain here in Santa Cruz. Really neat people. Brandon and I were talking about how much I loved Pinot – I’m kind of a wine geek – I told him I’d love to give it a shot sometime at making a couple of barrels at his place and he said, well, you know, lean into it and do it! So Brandon ushered me through it.
I had been talking to him quite a bit about experimenting with native yeast fermentation. He was approaching it from a much more conservative perspective at the time. But I’m really in to native yeast Pinots; I love the old style. I don’t like to intervene very much. Brandon figured it would be a good way for him to test the waters in his winery with native fermentations by letting me tinker there. So in ‘08 we made just one barrel called ‘The Wild One’ with grapes from their vineyard using entirely native yeasts, and it turned out great, really fantastic. In ‘09 we did it again. At that point I said to myself, “I like this.” And I think I am pretty good at it. I decided at that point to go ahead an get licensed, and now I work a Beauregard Vineyards in Bonny Doon. Ryan Beauregard is a good friend of mine, an old friend, he supports me. i learn from him; we ping things off of one another. It is a really fun environment to work in.
So you’ve had no formal university training?
JB At some point I told my friends, Brandon and Ryan, that I was going to take some courses at UC Davis. They kind of laughed and said ‘You’ve been making wine for a few years now; why would you bother?’ I don’t know if I necessarily agree with that, but I just believe in experimenting and in experience. I am still learning, and I really don’t want to stop learning. I have all the texts from Davis and I read them all. I have the reference books I need in order to study up on any question I may have; but generally what I’ve found is that if you start with the best vineyard, then your job as a winemaker is just to stay out of the way of it.
So, Davis is great, I think, if you need to learn how to fix problems, but if you work with good vineyards, you will not have problems – and if you do, I am not afraid to dump a batch of wine. I am not going to ‘fix’ something. This is not my day job. I am doing this for fun. If something is not working the way I want it to, then I am gong to walk away from it.
Would you consider your work organic?
JB Not organic. Split Rail vineyard is sustainably farmed, as are the Beauregaurd vineyards. In fact, I think they are going CCOF this year; they may have already. Split Rail is not an organic vineyard. While I don’t put much of anything in my wine, including yeast most of the time, I do use SO2, though I’ve not done the homework to see whether that is organic or not.
Pesticides can be ruinous on wild fermentations…
JB Yes, and they don’t spray anything late in the season at either of those vineyards that I know of. I know for certain they don’t at Split Rail. I have had no problems with native fermentations from either vineyard.
The wines all finish dry, never a stuck fermentation?
JB No.
Where exactly is your winery located?
JB I work out of Beauregard’s facility. I work with the two vineyards mentioned and I am starting to put feelers out to some other places. But I just love those two vineyards, so I don’t see a need for others. Right now I do not have a tasting room. I don’t have a winery facility of my own. I started building one in Capitola but ran into some trouble. I was also putting in a brewery there. The government didn’t quite know what to do with that one. (laughs) They shot us down on a technicality. Something to do with owning both but being different business entities, so after 12 months of telling me it was fine, the ABC said I couldn’t do it. We pulled the plug on both.
What kinds of beers do you experiment with?
JB Belgian style stuff and IPAs. I tend to build beers that will stand up to being thrown into my old wine barrels. (laughs) At the brewery we were experimenting with Belgian triples that we would do primary and secondary fermentations and aging in Chardonnay barrels. My IPAs, I’ll through them into my Pinot Noir barrels and dry hop them in those barrels. That is harkening back to tradition. IPA was a British ale – they are very different now then they were then – which was shipped to India. As a preservative they put hops in the wooden casks they shipped it in. So traditionally, IPAs had wood. I doubt they used fine French oak like I do, but they did have an oaky or woody character to them. I’ve tried to pay homage to that tradition.
Do you worry about cross contamination of one kind of yeast from beer making into your wines?
JB Yes. Some of the Belgian beers my partner was experimenting with have brettanomyces in them, which you don’t want in your wine. He puts brett in the beers. Now, I am not afraid of brett in a wine. In fact, my dad reared me on old Burgundies and Bordeaux, and you get bretty bottles occasionally. To me, in the right balance, it adds a neat character. I think it is probably the enemy of terroir because it has its own individual character, but nevertheless, if it produces an interesting product that tastes good and is different and is a nice wine, then I am not afraid of brett. I try to avoid it, but if some got in there but the wine was balanced and I felt people would appreciate, I would let it go. I would lean into it and I would own it.
When you finished your first wine, were you shocked at what you had done? How did you feel about your first efforts?
JB I was thrilled. The experimental stuff we did at Heart of the Mountain turned out better than I ever imagined it would. Then with the first commercial release, which is today, the Pinots are far better than what I was hoping for. I was thrilled at how they turned out, especially the Split Rail. I’ve put on a designation on special batches, “Selezione Susie”. It is named after an old friend of mine who passed away just before my first vintage came out.
The Split Rail Pinot is a special wine, I think it is a really French wine, in its origins. It smells vibrant. I know that sounds cheesy; but it has a really intense aroma to it that jumps out. You can pick it blind in a line-up with 20 wines, no problem. That’s what I want to do. Some people love it, some people hate it, but it is unique.
I’ve looked over the Santa Arcangeli Family Wines website. How are you doing on inventory?
JB The Chardonnay is pretty much sold out. I have a few cases left for direct to consumer sales. The Pinot Noir, I should have inventory for another 3 months. I’m moving it pretty fast. Remember, it is a super tiny production. I produced 250 cases in 2010. I have about 50 cases left.
Well, you’re clearly a rising star in my estimation. I love your work. As I earlier mentioned, I took a couple bottles to Italy and Southern France for talented friends to try. People love them.
JB It is awesome to hear they were well received back where I would like to see them received.
I will often take special bottles of California wine with me. I recently took a Syrah from Cold Heaven Cellars. I like my European colleagues to have a sense of the excellent work going on here in California.
JB We’re working at it out here! Santa Cruz Mountains is the best, least known AVA in the world. (laughs) Santa Cruz Mountains AVA is not afraid of structure, of acidity. It is not afraid to make age-able wines. Paul Draper is my hero. I love Ridge wines. I always have. I love his philosophy and his approach to winemaking. I don’t think people in the world realize that most of their wines are actually from the Santa Cruz Mountains AVA. Paul Draper put us on the map out here. People still don’t give the AVA its due.
By the way, what is your day job?
JB I have a web design firm called Illuminada Design. I’ve been doing that for 12 years. I’m trying to segue into winemaking full time. Seriously, it is my favorite thing in the world to do. I love it. You’ve got to get your name out there. Once people try your wines, it works. It is hard to get noticed out there.
I’ll do what I can…
JB Thanks, Ken.
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Ken Payton, Admin
From February 20th to the 22nd of February, the Parc Des Expositions, outside of Montpellier, is transformed by a grand celebration, VINISUD, The International Exhibition of Mediterranean Wines and Spirits. A bi-annual event, this is how it describes itself:
“VINISUD is the showcase for the world’s leading wine region, the Mediterranean, which on its own accounts for more than 50% of world output.
Each event brings together the majority of Mediterranean wine producers and professional buyers from every continent, thereby helping to open the Mediterranean up to new markets for wine.
In 2010, 33,000 visitors and 1,650 exhibitors attended VINISUD:
French producers from Languedoc, Roussillon, Provence, the Rhone Valley, South-West, Corsica,
Producers from Spain, Italy, Portugal, Tunisia, Turkey, Morocco, Algeria etc.”
Now in its tenth iteration, VINISUD, 2012 anticipates this February’s Leap Year with a leap of its own, a leap into the Digital Age. In the interview below with VINISUD’s Director General is Ahmad Monhem – surely one of the most energetic and tireless of people – you will read of what is meant by the phrase, Digital Seachange.
On a personal note, I have been very fortunate to have been selected as one of eight of VINISUD’s ambassadors. My beat is the US. On to the interview.
Ken Payton/Admin It must be an enormous challenge to put on VINISUD. Now in its tenth edition, and with an excess of 33,000 visitors and more than 1,650 exhibitors, can you tell me about the history of the organization?
Ahmad Monhem Since the beginning of the 10th edition’s organization in November 2010, it has been both an enormous challenge and a great pleasure for me and my team. Our goal is to make of this next edition an exceptional and successful event for our exhibitors and visitors. We are trying every day to improve the experience for those who have given us their loyalty; I mean the quality and the conviviality of the exhibition, but also the professional and personalized service offered by our team.
How did you come to the leadership of VINISUD?
AM Since 1995, I have managed around ten different exhibitions in several industries. In 2007, my CEO gave me the challenge to organize the Vinisud 2008’s edition. I instantly accepted the mission. From that moment forward, I have worked to defend and develop the fame and the role of this exhibition throughout the world. And my goal remains the same; satisfy the customers (exhibitors and visitors).
What have been among the greatest changes and challenges you have witnessed in Mediterranean winemaking and viticulture since you assumed leadership of VINISUD for the last three editions? You might consider marketing, the rise of organic farming and sustainability issues, and climate change, as examples.
AM For me, the most important change deeply affecting the Mediterranean vineyard has been in communication and marketing. In 2008 – my first edition as the exhibition director – Mediterranean wines have finally started to lose the image of bad quality that had been the reputation of the region for years. Of course, the first main change came from winemakers themselves who decided to bet on quality instead of quantity. However, it is thanks to marketing that the world has discovered the real potential of Mediterranean terroirs. That is how in 2008, we could measured the new attractiveness of Mediterranean wines by welcoming a large part of international visitors.
Today, Mediterranean wines benefit from a very good image in a large number of mature markets. But the new challenge will be to seduce the emergent markets – China, Korea, India, Brazil… The seduction of these new consumers will require time because knowledge about Mediterranean wines is very low in these countries. It is going to take a lot of work to explain Mediterranean terroirs, for example, the specifics of its diversity. In these markets the main challenge of Mediterranean producers is to bravely face the fierce competition from the New World. But at the same time, in their owns vineyards, winemakers have had to adapt to another important trend: a greater respect for the environment. For many years, “terroir” was one of the key factors to make a good but “typical” wine – revealing the distinct characteristics of each diverse region. So it in that spirit that viticultural practices changed as well toward a greater respect for the many soils. As a result, we have witnessed a rapid rise in organic farming. Today, another concern has entered into the thinking of producers: sustainable development. Incidentally, I can tell you that this subject will be discussed a lot during Vinisud 2012.
An exciting new direction has been announced to this year’s program. It has been referred to as a digital seachange. Can you explain what this concept means?
AM As in every industry, an exhibition must evolve and adapt. We have seen for some years now the importance of the internet in the world. The wine industry has integrated step by step this evolution. Today with the birth of the « web 2.0 », a new communication appears. Now, 2.0 could be frightening. I admit that it took me time to weigh the pros and cons, and to determine the advantages of such a communication tool. Nevertheless, we initiated this « digital seachange » 6 months ago by creating the Vinisud’s page on Twitter and Facebook. Then quite fast, we felt the need to create our own platform: it was the birth of the Vinisud blog.
We have spoken about a « seachange » because web 2.0 has had deep consequences for the communication between companies and consumers. We understand the change, that in a short period we’ve moved from a formatted communication managed by strict rules, to a dialog in which each person can freely express themselves and openly share with each other. That is a quite huge SEACHANGE!
Although a general description has already been published on the VINISUD website, can you tell me what you hope will take place at Pavillon 2.0?
AM In that space we hope to see the gathering of winemakers, buyers, bloggers and journalists around this new trend: the web 2.0. The goal is to implement exchanges and debates between all the actors of the wine industry. Numerous bloggers will share their experience and give advice to winemakers. But as well will wine producers themselves speak about their own experience with the web 2.0. The idea is to offer for the 3 day event, a convivial space where the virtual world will become real.
In your view, what is VINISUD’s global strategy, how important has digital communication become for implementing VINISUD’s global strategy?
AM When I chose to develop a digital communication strategy at Vinisud, I had two ideas in mind.
The first one, obviously, was to increase the recognition of the exhibition internationally, especially in foreign markets. As organizers, it is our responsibility to ensure that international buyers have all the necessary information about the fair. They are assailed by requests, of course, so it is difficult to find the good way to capture their attention. E-mails were preferred some years ago to other communication means; but today it has became far too impersonal and moreover, quite useless due to the shear number of e-mails professionals receive each day. We needed a less formal way to speak to our producers and visitors: web 2.0 appeared to be the best way.
But Vinisud is a bi-annual exhibition, a showcase of the Mediterranean vineyard as a whole. Since 2007, one of the main challenges for me and my team was to keep and reinforce the link between two editions. It was difficult in a top-down communication context to keep contact with exhibitors and visitors coming from all around the world. The idea was to find a means to bring together Mediterranean wines lovers from moment to moment. The web 2.0 offered us the solution. Thanks to social networks and our blog, we would ultimately like to create a community speaking about Mediterranean wine culture; a kind of “virtual” Vinisud during the 727 days when the “real one” has finished!
How was it decided to include the international wine blogging community for VINISUD 2012? How can wine bloggers, including ‘ambassador’ bloggers, one of which I happen to be, be of assistance?
AM With the web 2.0 we came back to an ancestral means of communication: the word of mouth, the spoken word. Bloggers are, for me, proof of the huge power of such a means of communication. In fact, the majority of them are not professionals; they are just passionate by a subject, in our case, wine. Today people trust bloggers. Wine is a question of passion, and so we have decided that bloggers could very well be the best to speak about Mediterranean wines. Offering a complete information platform about Mediterranean wines – the first iterations of the Vinisud blog – had been such a huge amount of work for us. So, we have now decided to bring together diverse information sources. Today, the Vinisud blog aggregates articles coming from bloggers around the world, speaking many different languages, and more importantly, offering different and contrasting points of view.
Beyond that, we felt the need to more deeply involve select bloggers in order to build around them Vinisud’s community. That is why we elected 8 bloggers, opinion leaders in the major wine markets, to be Vinisud ambassadors. We hope to develop with them a close relationship around a shared goal: to develop the wine culture all around the world.
What would be your advice to wineries with respect to digital communication? How important is social media to a winery? How can social media be best used by a winery.
AM First of all, be curious. They must take time to discover what web 2.0 is all about and how it can help them to communicate. My second piece of advice would be to be prudent. Communicate through social networks means involvement with consumers; so it is very important to be prepared to launch such communication. Keeping up a dialog with customers takes time. Then, I recommend to them that they be honest. Because of web 2.0 people are eager for closer contact with producers; but equally want total transparency.
Finally, I would like to tell them that before beginning digital communication they must to ask for advice from “digital people” themselves, and share their thoughts and questions with them. We hope that the Pavillon 2.0 will facilitate these exchanges.
What can international visitors expect to learn at VINISUD 2012?
AM Discover and taste new wines, explore non-famous appellations and rare grape varieties. Meet recognized wine producers, and become acquainted with the new generation. Once more, this edition is going to welcome young winemakers who are ready to break the rules and to offer a new vision of Mediterranean wines.
During the three days of VINISUD, international visitors will be able to travel all over the world’s biggest vineyard in a single, unique location.
Finally, they will be able to optimize their visit thanks to the numerous free-tasting areas which allow an easy and quick wine selection. The best example is the Palais Méditerranéen where more than 2100 wines are waiting the visitors.
And just as it happens at VINISUD every two years, I know that this year our exhibitors will be full of surprises!
Thank you very much for your time, Ahmad. I look forward to seeing you at VINISUD.
AM Thank you.
Ken Payton/Admin
A few kilometers from Cabrières, south of Clermont l’Hérault in the Languedoc, rises the massive limestone Pic de Vessou, the 480 meter summit of which once served as an ancient Roman outpost. Unsettled December weather brought fast moving clouds, curtains of rain on the horizon, long-lived rainbows, and sudden clearings to a cobalt blue sky through which the late afternoon sun now shone brilliant on the mountain. This ancient sentinel is a short distance from Clos Romain, a 380 hectare property of roughly sculpted hills, battered rocks and rolling valleys dotted with fig trees and an aromatic scrublands of wild thyme and rosemary. My car idled on the ribbon of pavement winding up to the family home as I stood roadside, mesmerized at the extreme, untamed beauty of it all.
Not far from where I stood was a reconstructed capitelle, a mortar-free stone hut where farmers in previous centuries would have stored tools and sought shelter from a storm. As I neared my accommodations further up the road, a starkly contrasting battery of solar panels abruptly brought me back to the present. Almost. For what is a solar panel array but a latter day temple to Vesta, the Roman goddess of the eternal flame of the hearth fire? This is how it is at Clos Romain: it is a time portal on past ages, of domesticated landscapes carved from an ancient wilderness.
Clos Romain’s is a love affair with history. Its very name says so. But it also is a love affair with the natural world. So it is with the wines they make. Though they use oak barrels and stainless steel tanks for some of their wines, the archaeological wealth of former Roman settlements found throughout the property has so impressed the imagination of co-owner and winemaker Celine Beauquel that she has decided to greatly increase Clos Romain’s production of clay jar wines, a tribute to the ancient Roman amphora.
There are currently 6 hectares dedicated to olive trees and 9 dedicated to the vine. Shale, limestone, and dolomite dominate. At 350 meters high, and with just that specific combination of soils and correspondingly low grape yields, I was sure that both Clos Romain’s olive oil and wines were deeply marked by the terroir. Of the three wines I’ve tasted, the finesse was playful, bright; in each the focus, precise. But such a rewarding result is far from effortless. Not here. This is no pastoral existence. As I wandered outside of Clos Romain’s éco-gîtes (rentable cottages) on the property’s high plateau, I looked out over a grand vista facing the Mediterranean; and I knew that here not only are great variations in temperature frequent, brought by the dry Mistral, but that another wind heavy with moisture off the sea, the Marin must always threaten. Rainfall retention in the soils is limited and wild boar are common vineyard and olive grove intruders.
The agriculture at Clos Romain is therefore very demanding, especially since only organic methods and practices are tolerated; and because only two people, Celine Beauquel and husband Romain Cabanes, daily work the rough land. This is equally true of the work in the winery down the plateau, just off the D15. Now into their 4th vintage, these apprentice winemakers have refined their steep learning experience to a greater use of clay jars. Ms. Beauquel has long wanted to mine clay from Clos Romain’s own soils, but that has proven too expensive. So they buy jars from a potter in Cahors, France who sources the clay from a local quarry in the South West of France. Indeed, there is a winery in Cahors who uses the same potter and the jars he fabricates, Clos d’un Jour.
Why clay jars? Just as Clos Romain celebrates and promotes exclusively organic practices, so in the winery do they pursue a minimalist, non-interventionist approach. Amphorae, after all, are made of the very earth we walk upon, and the vessels do bridge the gulf between the ancient and modern world, wedding both aesthetics and a simpler, green technology. But with creative experimentation, even when with an apparently simpler tech, comes risk and uncertainty. For technological developments answer questions put to the world.
Of clay jars, curing them for their first year of use requires an attentive month-long water soak to close the jar’s pores, but even when wine is subsequently added as much as 4 liters is lost every week to the angels. Of even greater concern are characteristics of clay jars less well known to modern experience: What is the minimal required thickness of a jar wall? How does the rate of oxygen transport change over time? How do jars behave in a humid environment? Over time can they become brittle? Can they be colonized by spoilage microbes as easily as can barrels? How best to clean them and does repeated cleaning effect transpiration? If not lined, how does the clay’s electrical potential react with the chemical soup that is a wine? Maybe a simpler technology is not so simple! Recent events at Clos Romain highlight this issue.
There have been difficult times for many winemakers recently because of abundant rainfall over the past months. For Clos Romain not only has water entered the winery, but as a result the humidity has spiked inside and there has emerged an as yet unidentified fungus now harboring in and on the external surface of some of their clay jars. Out of a fear of the presence of a hostile microbe, wine from some jars had to be placed in stainless steel tanks. Fortunately there has occurred no spoilage in the wine itself, none that can now be tasted, which, Ms. Beauquel suggests, may testify to the robust quality of jar wines themselves. Samples of the fungus have been sent to a lab for analysis, but out of an abundance of caution, and well before results come back, the cellar will be disinfected. Further, it was discovered that there is substantial variation to the wall thickness of the 4 jars colonized and those not. The potter from Cahors has been alerted and has assumed full responsibility and promises to ship replacements.
But of the wines themselves? One in particular jumped out at me. It is called Parenthèse, 70% Syrah and 30% Viognier, and Ms. Beauquel will age it in a jar. From one of the affected jars, Parenthèse had to be moved to stainless steel until the fungus riddle is solved. But what a glorious effort it now is! So lively and bright. The wine positively dances. If this is the promise of jar wines, then put paid to the method! Ms. Beauquel joyously explained that it came from an amazing parcel of Syrah vines but with a tiny yield, only 8 hectoliters per hectare. Parenthetically, very low sulphur levels are used. She’s signed up to a program called Nature et Progrès. Only 9 mg per liter is permitted under their regimen.
The visit and tasting was very satisfying, if a bit brief. In addition to Ms. Beauquel’s winemaking responsibilities, she is also a mother. And on the day I visited her child was running a fever. There seems to be no rest for this very active family. I have a great deal of work ahead of me in the Languedoc-Roussillon region. I am very grateful to have encountered right out of the starting gate, with my visit to Clos Romain, so much of what I am seeking to discover in the viticultural world here: a strong dedication to organic principles, creative experimentation, the bold questioning of prevailing fashion, and a willingness to say “we can do better“.
Please follow Clos Romain’s exploits and adventures on Celine Beauquel’s excellent winery blog.
Ken Payton, Admin
“I’m not too particularly interested in how deep the color is and how pronounced the bouquet is and how high is the total acid and how low is the sugar. To me, is it something I enjoy drinking and want more? If so, then it is good. And if it is not, I don’t think it’s good, regardless.” Ernest Gallo (pg 15)
In his latest exploration of the wine world, A Toast To Bargain Wines, distinguished author George M. Taber has turned his attention to a key aspect of what is indisputably our golden age of wine. Never before have so many wines of such high quality been available to the consumer. And never have the prices been as competitive. Mr. Taber has taken up the theme with characteristic optimism and a relaxed narrative style. Sub-titled How innovators, iconclasts, and winemaking revolutionaries are changing the way the world drinks, he recounts well-known episodes in recent wine history, such as Tim Hanni’s research into the quixotic nature of taste, and Robert Hodgson’s work on the inconsistency of the judging at wine competitions. And he gives ample space to innovative movers and shakers of the internet, the new gatekeepers, he calls them. Gary Vaynerchuk, Robin Goldstein, and Jeff Siegel are among his examples. Each individual named and episode recounted participates or has participated, sometimes indirectly, in the promotion of the increasingly popular mantra: “Trust your own palate.” Mr. Taber’s aim with A Toast To Bargain Wines is to add his voice to the chorus.
But as the Ernest Gallo quote above suggests, there is more here than meets the eye. Indeed, many pages are given over to Fred Franzia of Bronco, E & J Gallo, and John Casella of Yellow Tail fame, all of whom Mr. Taber also identifies in heroic terms, whether as iconoclast or revolutionary. But is it not a strange world when the people piloting companies producing wine on an industrial scale can be called revolutionary? Not if your primary message is the celebration of a world awash in readily available, inexpensive wine. Whether they are bargains is another matter entirely. For only very marginal consideration is given to the environmental credentials of any producer. Sustainable, organic, bio-dynamic, virtually nothing is said about the viticultural practices of any winery listed. And since fully half of the book is taken up with Mr. Taber’s very informative Best Buy Guide, if you are particularly interested in buying eco-friendly wines, this book will be of no help.
THE ICONOCLASTS
Following the now routine strategies of the ‘trust your own palate’ school, Mr. Taber begins by taking on the traditional foundations of wine expertise. From the introduction to The Iconoclasts,
“A small cadre of wine people are challenging old ways of thinking and doing things. They are not united by anything except radical ideas and defiance of conventional wisdom about how people taste, whether experts and judges are reliable, the kind of packaging to use, and who should be recommending wines. In the process, these iconoclasts are changing the way millions of people think and drink.” (pg 27)
The first pillar in Mr. Taber’s sights is the notion that people taste a wine in the same manner; that given a randomly selected group, everyone will share an identical experience of that wine. Mr. Taber cites MW Tim Hanni’s pioneering work on the physiology of taste to demonstrate that variation in the perception of flavors is quite common. Palates differ. Clearly, of what value can a wine expert possibly be, why ought a consumer follow a their recommendations, if the expert’s palate is but one of a series of disparate variations, a moment on a continuum of endless sensitivities? Even with respect to gustatory disputes between critics, Robert Parker and Jancis Robinson, for example,
“Hanni says that such battles only reflect the[ir] different tasting profiles…. One is not wrong, and the other is not right. They’re simply different, in exactly the same way that some people like the music of Brahms and others prefer Copeland.” (pg 38)
Now, inasmuch as Mr. Hanni’s research appears to based in the physiology of taste perception, the temptation is to believe, as Mr. Hanni, we are told, once did and may still, that “[w]hen it comes to tasting, people are stuck with what nature gives them, just as they are with the color of their eyes.” (pg 34) Wiggle room in this conceptual straightjacket is found in Mr. Hanni’s important notion of sensitivity. For sensitivity is not destiny. Sensitivity is a preference for Brahms or Copeland, whereas one’s nature is the ability to hear. So with respect to Mr. Hanni’s research, Mr. Taber seems to suggest that the consumer has a palate specifically theirs, the only one they should trust. Chalk one up for the liberation of the consumer from the tyranny of the expert. So it would seem.
BREAKING THE CYCLE
But does having a palate of delimited sensitivity mean that the consumer should never question their preferences? Because this we are free to do. Sensitivity, we are told, is in fact mutable. In his discussion of Mr. Hanni’s Taste Sensitivity Assessment test developed to determine one’s place on the taste sensitivity continuum, Mr. Taber writes,
“Over time, you might change your entire sensitivity category because of the changes in wine fashion, aesthetics, learning, and experiences.” (pg 45)
This is very good news, indeed. After all, McDonald’s makes its fortune by providing a dependable, identical product everywhere on the globe. So it is comforting to know that we, as our mothers told us, can learn to like spinach. More seriously, in a later section of A Toast To Bargain Wines titled Wine Revolutionaries, an extended meditation principally on the rich history of the Franzia and Gallo families, we read,
“The Italian families expanded and prospered despite the slow growth in American wine consumption. They made what people in those days wanted: mainly sweet and high-alcohol products. The Franzias sold sweet port and sherry as well as Sauturnes and Rhine-style wines. The Gallos had Carlo Rossi jug wine, André sparkling wines, and high-alcohol fortified wines such as Ripple and Thunderbird.” (pg 97)
Leaving aside the social scourge high-alcohol fortified wines have been in America, Mr. Taber would have us believe people in those days wanted Thunderbird, presumably just as today they want Château Latour or 2 Buck Chuck. From “high-alcohol products” to today’s high-quality wines is a very complex historical trajectory, certainly with respect to the development in sophistication of America’s wine culture generally understood. But to the question of how such a dramatic cultural sea change would have ever been possible had the consumer done nothing but trust their palates, the answer is simple: It would not have happened. Consumers were not alone then, they are not alone now. More to the point, it has taken the combined talent of generations of winemakers to bring us to the golden age we now enjoy. Which is to say that because a wine is inexpensive does not mean the moniker ‘revolutionary’ belongs to the industrial producers alone.
So we know that sensitivity is mutable. We know that America has enjoyed a radical recasting of its wine culture. We know that Ernest Gallo paradoxically shares the same vision of the liberated consumer as Mr. Vaynerchuk. We know we should trust our palates. But what is missing in Mr. Taber’s scenario is any reflection on how to encourage the consumer to explore the larger wine culture itself, to understand how they came to their sensitivities, to their palates in the first place. Just as we eat fried chicken and not whale, beef but not spider monkey, chew Juicy Fruit gum and not coca leaves, there are specific cultural histories at play, both familial and societal, that condition and inform the very creation of our tastes and preferences long before we ever take our first sip of wine.
“Most Americans need help from gatekeepers [...] because few people have grown up in a culture like that in Europe, where wine is simply part of daily life and not a mysterious elixir. Americans have an international reputation for being pushy, loud, know-it-alls. That is not true, though, when it comes to wine. When the subject comes up, many are unsure what they should like or buy.” (pg 72)
Here again, in light of the above, trusting one’s own palate, far from being a badge of honor, should rather be seen as an apologia to a kind of social ineptitude, of cultural jingoism, and retrograde narcissism. Yet time and again Mr. Taber suggests this faux heroism is the consumer’s greatest strength.
“The final decision about a wine is yours, and yours alone. A person’s taste is as unique as his fingerprint. “ ) (pg 87)
I beg to differ. Such a sentiment, apart from being demonstrably in error, celebrates and encourages gustatory isolation and indifference. I would rather argue that a person’s taste is always in a state of movement, of flux. To truly believe in a golden age of wine is instead to encourage people to drink as widely as is affordable, to constantly challenge and stretch the limits of their sensitivities. My advice? Do not trust your palate. Routinely betray it with tasting experiences at odds with your comfort. Just a thought…
A Toast To Bargain Wines will provide the newcomer to wine a bit of encouragement and courage, some good stories and (a stated) 400 wine recommendations. A fine chapter on China rounds out the effort. Overall, it is an easy going, friendly, informative read.
Ken Payton, Admin
What follows is a bit of a departure for Reign of Terroir. Normally a space for a quiet conversation about some aspect of wine science, (agri)culture, wine history, or an international winegrowing region, today here is heard the constant throb of the diesel engines of a fishing vessel. I’ve recently returned from New Bedford, on the coast of the Commonwealth of Massachusetts, where my documentary Mother Vine enjoyed an East Coast premier at the New Bedford Whaling Museum. The event was graciously hosted by Travessia Urban Winery. But the interview to follow has nothing to do with this.
Upon arriving in the coastal city, I went out to explore the local environs. The docks bristling with the masts of dozens of commercial ships was the first place I visited. Darkness was closing in, but subsequent visits, some quite late at night, I was always to find some activity on-going. Whether on the immediate shore or onboard a vessel, work could be witnessed. On one such occasion I took the picture you see above. And, a few ships removed, I tentatively arranged to speak with a captain who identified himself as Joe. The following morning, Joe did not appear. Neither was that his real name, I was to learn. Fishermen here are naturally suspicious for reasons you will learn below. Instead of Joe, I found Tony L. Santos, the owner and captain of the very vessel pictured above. And with his help, I was able to learn in a mere 20 minutes the framing circumstances of a fisherman’s life in New Bedford and beyond.
Ken Payton Good morning. A beautiful fishing boat you have. Could you please tell me your full name and tell me a little about yourself?
Tony Santos My name is Tony Santos. I am second generation. My family is from Figueira da Foz, on the mainland, near the coast. Right by the ocean.
I’ve met a number of people here already, mostly Azorians, and a few Cape Verdeans. This is an area well populated with Portuguese-Americans. So who might I meet in the community? Are the folks from all over Portugal?
TS Pretty much from all over the main continent, as fishermen themselves, draggers, for fish. Now, if you go into scallopers, you’ll meet mostly people from the Azores.
Why is that?
TS On scallopers, it’s mainly labor work; whereas on draggers for fish, you’ve got to have a little more skill, to mend nets and whatnot.
Why did your parents come to America?
TS To look for a better life. All my descendants, they are all fishermen.
Is this true of the Azorians here as well?
TS Not the Azorians, no. They come from more diverse backgrounds. Now if you go way, way back, into the 1800s and 1900s, then you get a lot of Azorian fishermen, especially for whale, from the time when New Bedford was a great whale port. Some of those families are still here, the second generation.
So would it be fair to say that New Bedford is the central hub of the Portuguese-American fishing community?
TS It would be fair to say of New Bedford and Fall River. Now, if you go into Fall River, you get a lot more Azorians. But they don’t work as fishermen. They work in factories and whatnot.
So how was New Bedford your family’s destination? How did they hear about it when living in Portugal?
TS OK. I was 8 years old when emigrated here. I was born in Portugal, of course. My father, being a fisherman, he was going into those Dories still fishing off the coast of Labrador. One day he decided to jump ship in Canada. It was so bad in Portugal, he figured he couldn’t support his family. So he was looking for a better life. He jumped ship in Canada, at Saint John’s.
He then worked the shore. He diversified. He did all kinds of work, different jobs. He worked in the tobacco fields as a laborer, a cement laborer… this was in Nova Scotia. He was there for three years, figuring he’d hand himself over to Immigration after that period of time, thinking that they would tell him he could now become a citizen, or at least be legalized in Canada. But the law had been changed to five years. (laughs) So when he handed himself in, they deported him back to Portugal! And he went to jail for one year.
And after he got out…
TS After the year in jail, he got a contract with the same people who had helped him out in Canada. So he went, and took all of his family. So we lived in Canada for six years before he jumped the border again into the United States, still looking for a better life. He landed here in New Bedford, looking for work as a fisherman. That was his background. He worked here for a year illegally. And then he went back to Canada to pick us up after he had gotten another contract, this time in the States. So here we are.
This puts an interesting spin on debates on-going here in the States around illegal immigrants. Look what your father was able to build! A life for his family…
TS That’s right. He did. He worked pretty hard. Now he is in a home for the elderly. He’s 80 years old, but it’s if he’s not even there: He’s got Alzheimer’s. So…
Only 80? My mother has it as well. Is there longevity in the Azorian and Portuguese mainland communities? After emigration, do they tend to live to a ripe old age? Does the work as a fisherman treat them well or does it wear them out?
TS I would say that it wears them down quite a bit, especially being a fisherman; it wears you down. I don’t think you live as long as a regular person working the shore. It is a tough, nerve-wracking profession.
Every time you go out, you’re put in harm’s way…
TS I can explain for myself? I am going through the same process. I started fishing back in ‘77 when I got out of the service for the United States, where I spent four years. I started fishing. I was going to stay in the service, but one of my cousins showed me his paycheck after a week’s work. That changed my mind! (laughs) It was then I wanted also to start a family. And I had always said I was not going to be like the rest of my family, being fishermen. I never wanted to be a fisherman. And still today, after 30 years, I still don’t want to be a fisherman. (laughs) But I am doing it.
Because of the paycheck…
TS No. It’s too late in life to start anything else. Right now I’m an owner of a fishing vessel, the T. Luis, a dragger, like I said. The vessel is named after me. ‘T’ for Tony, Luis, for my middle name. We are due to go out next week, but the way government cut our quota down, so it is not feasible to fish all year long. So I sold my quota to somebody else. And I’m tied up for six months, collecting unemployment. For the rest of the six months, I work down South, in Virginia and North Carolina.
And what will you do down there?
TS We fluke. It is a type of flounder. But we call them flukes, summer flounder, that’s what it’s called.
And you take the T. Luis down there?
TS Yes, we take this boat down there.
I saw all of your rigging and nets onboard. Are they used the same way for flounder?
TS The nets drag on the bottom, really close to the bottom; that’s where the flounder sit. It is a bottom-hugging fish. So the nets sweep it up.
There is a big market for flounder on the East Coast?
TS All over. It is exported to Japan, the Middle East… all over.
Could you tell me a little about your mother, if you don’t mind?
TS My mother, she’s also retired. She’s 81. When she came here, she worked in the fish factories while my father was fishing on draggers.
They married in Portugal, of course…
TS Yes, they met and married in Portugal. Actually they are cousins, they are first generation cousins. My grandparents are brothers. (laughs)
Did they marry because of how small was the village?
TS The village is small, where we came from. My father worked really close with my grandfather fishing over there. So because he was such a hard worked, my grandfather figured this was the kind of guy for my mother today!
And do you have children?
TS I have two girls and a boy.
Have any of your children shown an interest in fishing, in joining you on the vessel?
TS Negative! Nooo. I wouldn’t want them to anyway.
You’ve worked very hard so they could have a better life.
TS That’s right. I’ve tried as hard as I could.
Are they professionals?
TS They are. One is a teacher. One is a psychologist. And my son dropped out of college after two years…
And you didn’t like that on little bit…
TS I didn’t like it because I ended up paying for two years for nothing. And now he is taking care of deficient kids.
Do you ever go back to Portugal?
TS I go back to Portugal on occasion, maybe every five years. I try to go there, yes. I go back to Figueira da Foz. But since I was such a little kid when I left, I really don’t know much about Portugal. So when I go there, I try to go to different spots, to see the cultures. I still feel attached. I still feel attached, yes.
And in your house do you have mementos from the old country, from your parents?
TS My parents own a house back in Portugal. That’s where we stay when we visit. I think if you work hard enough, you build something up, you know? That was his plan. He wanted to retire and live in Portugal in the house that he built. Unfortunately, because of illness, my mother couldn’t take care of him, so he had to come back here to the States.
Do you have dual citizenship?
TS Yes, Portuguese and American. Two passports! (laughs)
It must be very expensive to keep up a boat like this…
TS Yes, it is. We pay $35,000 just for insurance. We pretty much break even at the end of the season.
But it’s been a rich, rewarding life…
TS … tiring, I’m fed up… not so much with fishing but with federal regulations. When you leave port, you’re always on the verge of having a nervous breakdown because you don’t know it you’re going to something wrong and somebody’s going to catch you. Although you try to do the best you can to be within the law, there’s always a little here that you break, and you get nailed for it.
They are always watching.
TS The Coast Guard, the Federal agents on shore, yes. Always watching.
Well, let’s see… The weather is nice today!
TS The weather is nice today, but come wintertime, you get two days of nice weather and the third is awful. You leave port under clear skies, sail for a day, then you get hammered and have to stop; because I don’t risk my crew or my boat. So we stop. And wait for better weather before we put out the nets.
Since I usually write about wine, let me ask, do you drink Portuguese wine?
TS I don’t drink at all. If you really look at the Portuguese people, they are known for drinkin’. They like their wine. But I don’t. (laughs) For some reason…
Wonderful, Mr. Santos. Thank you for your time.
TS You are very welcome.
Ken Payton, Admin
I’ve recently returned from the European Wine Bloggers Conference (EWBC) held this year in the town Brescia, east of Milan. The province of the same name is home to Italy’s prime region of sparkling wine production, Franciacorta. Being a great lover of Champagnes in all their miraculous diversity, you can well imagine that I shall have much to say in the coming weeks about Franciacota’s beguiling variety and the deep dedication of the regional winegrowers to terroir and quality. Indeed, that there now yearly emerges a shortage of Champagne, Franciacota stands poised to deliver the equal of Champagne’s pleasures to the discriminating international palate.
But I present a different story today. Turkey. The interview below owes its origin to a pre-EWBC event: Bring Your Own Bottle night, the eve of the conference. This international gathering of wine writers, from beginner to established authority, of moviemakers, marketers, tourism boosters, and public relations folk, is, in my view, the finest of its kind. And this Californian would never miss one. The BYOB event is one of the reasons. And I was not to be disappointed (even if my offering, a 2005 Southing Sea Smoke, was not the hit I thought it would be!) But among the more than 100 bottles, I right away stumbled upon two unusual offerings from Turkey sitting upon a table at the margins of the room. I was soon introduced to the peaceful gentleman who brought them, Taner Ogutoglu, a representative of the Turkish wine industry. I arranged for an interview right then and there, based entirely upon the intriguing flavors and top quality of the wines I’d just tasted. That and the simple fact, intolerable to me, that I knew exactly nothing of Turkish wines or of her emerging industry.
Moreover, Turkey’s contemporary politics and culture are an extraordinarily complex mix of diverse peoples, forces, and tensions. The secular foundations of her post-WW 1 republic, however, appear stable, in realpolitik terms. But what struck me again and again during my conversation with Mr. Ogutoglu is that he believes, as do I, of the power of a thriving wine culture to deeply and peacefully unite peoples in both a general economic benefit, and more importantly, in a shared humanity. That said, enjoy.
Ken Payton It is very generous of you to meet me. Please tell us your full name and what brings you to the European Wine Bloggers Conference? Are you a producer?
Taner Ogutoglu My name is Taner Ogutoglu, and I am from Istanbul, Turkey. I am here representing the Turkish wine industry. We have a platform called Wines of Turkey. At the moment we have seven members, but representing maybe 90% of wine production and Turkish exports. In total there are unfortunately only 125 wineries in Turkey; and maybe 20 to 30 of them are able to be a brand, shall we say. So the seven members at the moment are currently the leading ones, the big and medium sized wineries.
Can you tell me something of the export of Turkish wines to the Unites States and Europe…
TO Mostly the exports are to Europe, especially to the UK and Germany. We currently have a minor export to the US, Canada, and Japan. The total value of exports of Turkish wines are at the moment around $9,000,000, which is, of course, nearly a point of zero for a country like Turkey. So we are working on it. We have really started to work on it in the last couple of years.
So most wine produced in Turkey is consumed in Turkey itself. What kind of wine culture does Turkey enjoy?
TO Yes, of course. We have several different wines, and in general characteristics we have whites, rosés, reds, and some sweet wines. Two-thirds of the consumption comes from red wines, I believe. And we have a minor rosé consumption, but it has been increasing in the past couple of years because of the improvement in the quality of our rosé wines in Turkey. This is true of the world also.
And of the grape varieties?
TO We have some local, indigenous grape varieties, also some international ones. Among the most popular international varieties are Sauvignon Blanc, Chardonnay, Merlot, Cabernet Sauvignon, and Shiraz (sic). Among the local grape varieties – they may be hard to pronounce in English – I will just mention just five of them. Bear in mind we have more than 600 indigenous grape varieties…
Six-hundred?
TO Yes. Unbelievable, huh?! And this is because Turkey is the origin for Vitis vinifera, part of the origin, I shall say. The five indigenous grape varieties I will mention are, from the whites, the first two, Emir and Narince. Narince means ‘delicate’ in English.
And for the reds, we have Kalecik Karasi. It is two words. Kalecik is the name of the area that the grape comes from; and Karasi generally means ‘black’, which is associated with the red grapes in Anatolia. Kara means black. The others are Okuzgozu and Bogazkere; these are from the south-east part of Turkey where it is believes that the Vitis vinifera originated. This is supported by two important academicians, one of them from the Pennsylvania University in the United States, Patrick McGovern. His findings are showing the origin of Vitis vinifera as the south-east part of Turkey. The other academician is from Switzerland, José Vouillamoz. [Please see this video of Prof. Vouillamoz via Discover The Roots Conference earlier in the year. Admin] He’s working on a book with Jancis Robinson on the grape varieties of the world. He is a DNA expert. And he is also showing the same geographical point of the origin of Vitis vinifera in the south-east part of Turkey as has Patrick McGovern.
So how is terroir understood in Turkey? What are the main regional differences?
TO When we talk about Turkey, people generally associate Turkey with a hot climate, like the desert or something like that. Maybe they are associating Turkey with a general Arabic environment. But Turkey is totally different! Turkey is a big country. I can confidently say we do not have any desert. We can have cold winters, up to minus 40 degrees celsius.
That would be in the mountainous regions…
TO Of course. In the mountain area, which is in the east part of Turkey, you may have from minus 20 to minus 40 celsius. There falls up to five meters of snow! This is the eastern part of Turkey I am talking about. Then we have the Middle Anatolia, and we have the west, which has the Mediterranean climate, mild and hot, of course, when compared to the middle and east of Turkey. And we also have the north of Turkey, and, especially the north eastern part, is rainy. And there you have black forests. You can see nothing but green! Thousands of kilometers of trees. It is like the Amazon! So the climactic characteristics of the various regions are very different.
And therefore the wine growing regions are diversified. We have the northwest, west, south, we have the middle Anatolia, the southeast, and we have the northeast. They are totally different from each other.
So are grapes being grown in each of the regions you’ve outlined?
TO Yes, of course.
EMERGING CULTURE
So who in Turkey drinks wine regularly? What is the demographic of the average wine drinker? Let me add that we do not know very much about Turkey. Is that a fair statement? (laughs)
TO Unfortunately, that is true. (laughs) Yet we feel it is our duty to market Turkey better, to make Turkey much better known in the world. In Turkey there are 75 million people. And our land, our country, is more of a geography of cultures than a country. It has many cultures. And it has been the motherland of many cultures, not only the Turks. We may say Turkey, Turkey, Turkey, but here is also the motherland of the Greeks, the Romans, many other very different kinds of cultures. So it deserves to be known! It is our duty.
So we have 75 million people living in this land. In general they are concentrated in Anatolia and Thrace – Thrace is the European part of Turkey. And there are about 15 to 20 million people drinking alcoholic beverages. We guess there are around 5 to 10 million people drinking wine. Some drink at dinner, but also for special occasions and celebrations. But it is a growing culture. More and more people are discovering wine culture in Turkey. At the moment mostly they prefer beer or distilled beverages. Of course, beer is a wonderful drink, however, wine is much better for matching with food.
So it is important to say that more and more people are discovering how wine and food pair so well. This is especially true for those who are now choosing distilled beverages, those with high alcohol. They are increasingly coming to see that wine is a better choice, both in terms of matching and of health.
So if I understand you correctly, the culture of matching wine and food, or gastronomy generally, is fairly new to Turkey. Are writers beginning to emerge to tell people how to think food and wine?
TO Yes! This is very important. In the last 10 to 15 years we’ve had many good and important writers in the major newspapers and magazines discussing exactly this. And I strongly advise this to other countries, like China, for example. They, too, are an emerging market and wine culture. And they are struggling to learn how they can develop markets. They don’t have a wine culture. It’s not developed. I’ve just advised one of our friends that they should find some people writing in the major media about gastronomy, about food and wine. Because people are following such writing. They want to learn.
For us in Turkey, this was a big change when important writers started to write about food and wine, about their choices. When they went to a restaurant and tasted food and wine, they evaluated it, and they advised it to others.
So these wine and food writers have essentially started from scratch. They have just begun to inaugurate new ways to think about food and wine and their pairings.
TO Exactly! That is maybe the starting point. But they started to do this when they saw the that wine sector was moving forward.
Otherwise they may never have started writing about gastronomy and wine. It began with developments in the wine sector…
TO Yes. So in countries like Turkey, it is now what it was maybe like it was in the United States 30 to 40 years ago. People were not drinking wine. I was reading an article about the Wine Spectator when they were a new magazine 30 to 40 years ago. [Wine Spectator was founded in 1976 Admin] There it was written that there were no wines being sold in shops, or something like that. So Turkey is now where the United States was 25 years ago.
So tell me about an ordinary citizen shopping for wine in a Turkish shop. First of all, are wines readily available?
TO Yes, of course. I will say that legally we are more free to buy wines than many Western countries. You can see it in very small shops selling food and wine and other alcoholic beverages. Like any corner shop. But in Canada, for example, you have a state monopoly on the sales of alcoholic beverages. In Turkey, in general, it is free of such interference. I say in general because it depends on the municipality. When you go to the eastern part of Turkey from the west, the culture of the people becomes more traditional and more religious. The people are more religious. So inland and the east part of Turkey, of course the shops and restaurants where you can find alcoholic beverages are rare.
And that is the influence of Islam.
TO Of course. Yes.
So of the 10 to 15 million drinkers of alcoholic beverages, who are they? And what is the cost for an average bottle of wine? Are the drinkers generally better educated? Better off financially?
TO Yes, as you can guess. The total wine consumption in Turkey is around 75 million liters. This makes for one liter per capita consumption per year, which is low. I believe that in the United States it is around 12 to 13 liters per capita. And consumption in Turkey also depends on tourism. We believe that 50% of wine consumption is coming from tourism. Every year about 30 million tourists come to Turkey. And this number is increasing.
Europeans mostly?
TO Yes, Europeans mostly, but also including Americans, Chinese, Japanese, and others. And this number is increasing by about 8% to 10% each year. So tourism has a very important effect on our wine consumption. We must consider this when talking about wine consumption and general drinking habits within Turkey.
THE POLITICS OF WINE
So does the government participate in the promotion of Turkish wine and the wine sector generally? Or is it entirely a private sector initiative?
TO It is a tricky question! (laughs) Our government is now the conservative party. Therefore they do not really promote alcoholic beverage consumption and related matters. However, they are trying to perform their duties as best as they can.
In a very general way, the government is trying to balance the east and west of the country. Is that a fair approximation?
TO Yes. We are fundamentally, basically, a secular country. So there is the effort to manage a balance in politics. There are three important ministries that have to do with the wine industry in Turkey. The first one is the Agriculture Ministry; the second one is the Ministry of the Economy; the third one it the Ministry of Culture and Tourism. The politics depends on the ministers in general, their orientation to various issues. The Agricultural Ministry is a little bit more conservative, so he doesn’t care about wine. We cannot talk to him about wine. But the Economics minister, he is originally a business man, he has seen the world, so he wants to support the wine industry because Turkey has a huge potential! Turkey has the fourth largest acreage dedicated to the vine crop in the agricultural sector. Regarding grape production, it is the sixth largest in the world.
In the world? Wait… Wine grapes or all grapes, including table grapes?
TO All grapes. But only 2% of the grapes goes to winemaking. This nevertheless points to a huge potential.
The idea here would be that if you can grow table grapes, you can grow wine grapes. One may therefore safely assume the profits from the sale of the finished product, a bottle of wine, would be higher than that of table grapes.
TO Exactly. In two or three years you could convert them, all if you want, of course.
Just to be clear: the bottle of finished wine ultimately yields greater profits than the table grapes grown on the same acreage.
TO This is the case. And the Economic minister probably knows this. At least he can understand it. And the Culture and Tourism minister has a social democratic background. So he likes wine. He supports the wine industry because he sees the future of tourism, not only depending on wine; he believes the quality of tourism in Turkey depends on the quality of the sector you invest in as a country. For example, you can invest in business tourism, you can invest in marine tourism, yachts and pleasure boats, and so on. But the tourists who come to your country should be willing to pay money when they see something interesting. They shouldn’t come with all-inclusive tour packages, where they don’t have to care about the food or wine; that they just want to see the sea, the sand, and the sun. This type of tourist doesn’t spend money. They take your resources and then go back to their homes. But we have a lot of valuable resources! Our culture. Our history. Our cuisine. Our wines! We have to sell these things. And we have to invite people who are willing to discover these kinds of interesting things, things specific to Turkey.
The Ministry of Culture and Tourism is aware of this fact. And so they have started to support us.
CUISINE
Very good. So tell me about Turkish cuisine.
TO Well, when we talk about Turkish cuisine, it is difficult to border it. In Turkey, if you take it as a geography – let’s call it Anatolia – it is the center for many different cultures. We are still adding to our cuisine many different dishes that belong to many other cultural cuisines. But that really already have a historical presence in Turkey. Greek cuisine, Jewish cuisine, even Hittite cuisine. All the cultures of the alphabet, the written word, find a place in Turkey. Patrick McGovern, for example, is making a beer that used to be made by Hittites in Anatolia. So Turkey has a very old and wide culinary art. Unfortunately, we were not successful, like the Italians, to promote it in the world.
For example, when an American thinks about Turkish cuisine, he will think of Turkish kebob. Or maybe baklava, a kind of dessert. Yoghurt, perhaps. The Greeks also use the same terminology because of the same geographical origin. But these are only a couple of items from our cuisine! We have, for example, 100s of dishes made with olive oil. They are not kebob! We have maybe 100 different kinds of dishes made from Eggplant or Aubergine. Can you imagine! That is just one example! (laughs)
WINERIES
Quite startling. Let me ask you, who starts a winery? Are these older families? Are they young people who found wineries? A side question: what is the oldest winery in Turkey?
TO At the moment the oldest wineries are Doluca and Kavaklidere. They were both established around 1923 -25, with the establishment of the new republic, after the Ottomans. These are the old companies. There are also some small and medium size companies which were established around those years, and into the 1930s and 1940s. They are still making trade in the market.
We also have very important newcomers in the last 10 to 15 years, usually founded by successful business people.
Winemaking has become a second career for them?
TO Yes, because in the last 20 years wine became a prestigious business in Turkey. So if someone has money and they are not sure what to do with it, or if they love wine and are looking for a new business venture, or even if they are trying to find a hobby for themselves, they enter into this sector. We have many newcomers like this. They are very successful people. Most importantly, they are increasing the quality level of Turkish wine in general. They are creating new competition which stimulates everyone’s success.
Excellent. So Taner, what is the one thing the American wine drinking public understand about Turkey and her wines?
TO The unique selling points of Turkish wines are that Turkey is the origin of Vitis vinifera. Secondly is that you will taste some indigenous grape varieties that you have never tasted in your life. And you will probably like them. And thirdly, if you like wine that means you like cuisine. I strongly suggest to everyone that they discover Turkish cuisine. These are the three things.
Thank you very much, Taner.
TO You are welcome, Ken.
——————
Here are the wines Mr. Ogutoglu brought to the EWBC.
—– Kayra vintage 2008 Okuzgozu (Red Wine. The grape is Okuzgozu. The region is Aydincik/Elazig)
Kayra Winery
—– Tugra Bogazkere 2008 (Red Wine. The grape is Okuzgozu. The region is Denizli)
Doluca Winery
Doruk Kalecik Karasi 2009 (Red Wine. The grape is Kalecik Karasi, the region is Ankara)
Vinkara Winery
—– Urla Nero D’avola Urla Karasi 2010 (Red Wine. The grapes are: Nero D’avola and Urla Karasi. The region is Ukuf/Urla/Izmir)
Urla Winery
—– Premium Syrah & Merlot 2007 (Red Wine. The grapes are: Syrah and Merlot. The region is Izmir)
Sevilen Winery
—– Pamukkale Anfora Trio 2009 (Red Wine. The grapes are: Shiraz-Kalecik Karasi-Cabernet Sauvignon, the region is Denizli)
Pamukkale Winery
—– Kocabag Emir 2009 (White Wine. The grape is Emir. The region is Cappadocia)
Kocabag Winery
And for additional background of a recent Wines of Turkey press trip, please see MW Susan Hulme’s coverage.
Ken Payton, Admin
It is with great pleasure and humility that I announce the US premier of the my documentary Mother Vine at the Santa Rose International Film Festival this Friday, September 16th. As some regular readers know, Mother Vine it is a deep and abiding testament of love for the country of Portugal and her wines. The documentary, however, concentrates of what we may generally call historical wines, by which is meant wines not only of considerable antiquity with respect to their production techniques and use of indigenous varieties, but also wines of a decidedly out-of-time character and taste. One definition requires another…
It is often observed that modern winery technology, including but not limited to micro-oxygenation, acidification, industrially manufactured yeast strains, and modern vineyard practices such as longer hang time, canopy configuration, synthetic fertilizers, irrigation etc, have all conspired to produce, as if by some unseen hand, wines of considerable uniformity, homogeneity, wines tasting of what is called ‘the international style’, essentially of the obese, ponderous taste profile of Coca Cola and Sno-Cone syrups. Broadly speaking, the observation, rarely polite, insists that it has become increasingly difficult for even the most practiced palates to discriminate between a Cabernet from Napa and one from Argentina, from Australia; a Grenache from Spain and one from Southern Rhone or from Paso Robles. The Anything But Chardonnay movement has such a recognition at its core. Through homogenizing viticultural and enological practices are wines more commonly made with a uniformity of flavor it is supposed consumers demand. The biggest loser? Terroir is ultimately disfigured, then lost by modern winery and vineyard manipulations. Just taste widely and one can easily see this is more often the case than not. After all, a Mac Donald’s cheeseburger tastes the same in Los Angeles, Dallas, Paris, France, Manila and Hong Kong. QED.
Setting aside the alternately dull and fascinating complexities of all of the above, we may nevertheless say without fear of contradiction, that consumers are restless. The wine cognoscenti is restless. Marketers are nervous. A glance at the rapid rise in intellectual celebrity of so-called ‘natural wines tells us as much. Difference, distinction, singular and unique, character, this is the new nomenclature of innovative, creative winemakers.
Enter Portugal.
Among Mother Vine’s many salient observations is that Portugal has been at the forefront of precisely this difference for generations. It is only now that the rest of the world is catching up. Of her nearly 300 indigenous varieties, her Atlantic terroirs, her bewildering range of local expressions, only now is Portugal receiving the first tentative knocks on her door of the international attention the country truly deserves. And Mother Vine’s greatest ambition is to kick the door down.
Great thanks to Jose Pastor Selections for their generous assistance in supplying wines for the tasting scheduled after tomorrow’s showing. The list:
— Arenae Colares DOC 2004 RED Ramisco
— Arenae Colares DOC 2006 WHITE Malvasia
— Los Bermejos Diego 2010 ( White ) Lanzarote (Canary Islands)
— Los Bermejos Malvasia Dulce NV Solera ( Sweet ) Lanzarote (Canary Islands)
— Fronton de Oro 2009 Tradicional Red- Gran Canarias (Canary Islands)
— Monje Hollera Maceracion Carbonica 2010 Red- Tenerife (Canary Islands)
I hope to see you at 5 p,m. at the Summerfield Cinemas, 551 Summerfield Road, Santa Rosa.
Admin
Rodrigo has NASCAR ambitions. This I discovered as he drove a narrow road off N221, over the mountains to Quinta Nova de Nossa Senhora do Carmo in the Douro DOC sub-region of Cima Corgo. But his talent for automotive speed and agility would surely be wasted at Daytona where the unofficial mantra is “Turn Left!” With his wife Joana Mesquita — scientifically trained, she works public relations for Amorim & Irmãos — in the passenger seat and yours truly excitedly leaning forward from the back, Rodrigo maintained the delicate balance between skill and risk. Besides, on most rural back roads of Portugal, not to mention city centers, there is hardly ever enough room for opposing traffic. And median striping is a perpetually deferred ambition.
I was in Portugal, first in Porto, then in Lisbon, at the generous invitation of APCOR, the Portuguese Cork Association. I had spent two enlightening days listening to and learning from scientists on the cutting edge of cork production and TCA control — very good news on this latter front — on cork oak research and industrial design; and from cork harvesters. I was also there to shoot a small film on cork from cradle to grave, the footage soon be edited. All of this will be the subject of a series of posts to come.
The upshot is that I was, to be perfectly honest, a bit fatigued by the multiple cork-saturated conversations! But I knew going in to the wonderful country, shoulder to shoulder with my APCOR colleagues — and they are my colleagues, cork fundamentalist that I am — that I would be taken to Quinta Nova. Oddly, despite my more than half dozen visits to Portugal, including the Azores, during which I travelled extensively shooting for the documentaries Mother Vine and Azores, From Lava To Wine, I had never set foot in the mountains and hills above the serene Douro River. The intellectual division of labor being what it is, I left the demanding, historically complex subject of Port, and the Douro DOC generally, to others. So I really had no idea what to expect as Rodrigo motored ever higher up into the mountains.
How to put this…. If you have never skipped across the mountain tops above the Douro then you must add it to your list of things to do before you shed this mortal coil. Passing over the summit, with the late afternoon sun spilling into the valley, on the hillside the Quinta Nova sign in warm ivory light, the vista was breathtaking. Slow and deep, the Douro River, even from a distance, is the artery of life here. In many of Portugal’s wine regions it is rain fall and aquifers upon which winegrowers and all agriculturalists depend. But here the steep watershed, terraced with vines as far as the eye can see, receives back what it gives. Water.
Indeed, though a non-believer, a contemplative spiritual mood was right away cast upon my arrival on the high grounds of Quinta Nova de Nossa Senhora do Carmo (Our Lady of Mount Carmel). Not only may one vacation here, but there stands a chapel on the property of great local significance. Catholic services as well as religious festivals are regularly held in the modest refuge. It stands directly across from the Quinta’s formal entrance. Far cooler air surrounded me upon entering, and I saw pools of wax and blackened wicks from the many spent candles and wooden pews smoothed by thousands of visitors and penitents. In a vase on the altar a bouquet of fading flowers still faintly perfumed the room.
I also noted right away what must be an on-going, if minor, tension between worshipper and the more secular tourist. Of the small framed lithographs of the 14 stations of the cross evenly spaced on the walls, two had been stolen by persons unknown: Jesus’ death on the cross, #12, and his removal from the cross, #13. They lithographs are of particular artistic merit. Measuring 3×5 inches, the remaining illustrations rather resemble old American baseball cards from the 30s. I do not know what would possess (no pun intended) an individual to perpetrate such an act; I left the chapel wanting to know the whys.
Magic hour was deepening, a film business term for that special light that lingers near the end of the day, when the sun’s brightness yields to the thicker atmosphere above the horizon. My guide, Joana Mesquite, knowing of emotive quality of magic hour had hardly put her luggage away, and I mine, when she insisted I walk with her to a place quite she quite loves. Just a little climb up a dusty road to an walled orchard of great antiquity. I shall mention now that Ms. Mesquite was eight months pregnant and was wearing casual shoes better for poolside or domestic routines. But she was not the least bit concerned as we set out on the quarter mile hike. All up.
Near the orchard stood a granite obelisk about four feet high engraved with the nearly three century-old official proclamation issued from the Marques de Pombal granting Quinta Nova permission to grow and produce wine — an obelisk and engraving typically found on the grounds of the older Douro DOC properties. I stood with Ms. Mesquita as she patiently narrated a sketch of the Quinta, her enduring love of the vineyards and house, her voice often trailing off as she reflected on the beauty of the place. It was then I heard, well, nothing. The silence high above the Quinta, and throughout Portugal for that matter, is the most intimate I’ve ever known, almost like the breathing of a lover. For when I pause to listen, really listen, it is not silence I hear at all, but the delicate atmospherics of our ancient belonging in this world. Birdsong, cockerels, barking dogs, children’s voices….
To freshen up, rinse the fine dust from my hair, I went to my room overlooking the valley. I was to meet Joana and Rodrigo for dinner in an hour or so. I wasted no time — the internet is available only upstairs via a computer shared by all lodgers — in returning outside, now to the grand plaza where, at a modest remove, a couple quietly swam the pool, and nearer me, two children played between regal junipers running the plaza’s length. I sat gazing at the vista, enthralled. At some point a young local hireling was passing (regular help is hard to find, so remote is the Quinta). Diogo works the kitchen and dining room I was soon to learn. I silently gestured to him with a sweeping motion at the stunning view. He looked out and then lay his cupped hands over his chest, moving them as though his heart were beating rapturously. Perfect.
Solitude. Landscapes have different effects and acoustics. There is the melancholy and longing at an ocean’s tideline, a roar that drowns out speech; the flirtation with domination and mastery on the summits of higher mountains, the echo; mind-numbing monotony of a forest of lodge pole pine; deserts offer a terrible featureless beauty; while a jungle runs riot with fertility, ever-pregnant with more and more and more. Then there is the view from Quinta Nova. Something Ms. Mesquita said to me near the orchard stuck in my brain. Some time ago an Italian visitor looked out from the same spot and exactly described what goes on here and in the Douro DOC overall: Heroic Viticulture. Yes, this landscape is one of labor, of work. All of it hard. The steep hillsides, the hammering heat, a dust that penetrates the very pores of your boots; yes, it is a landscape of a magnificent human achievement.
A heady delirium at the vast terraced landscape may set your mind soaring, but the understanding its creation and maintenance by generations of calloused hands brings you right back down. And this would be a good development for the wine tourist, were it ever to happen. Because thought properly, labor has a beauty all its own, even if from within the wine world, with its bottle and label fetishes (among others), one rarely hears anything of it. So understand what was subtracted from the silence I listened to above: The murmur of vineyard workers, their footfalls, pruning shears rasping.
After a fine dinner of Portuguese specialities, with even better company and conversation, Rodrigo and Joana, our silent waiter, Diogo, I wandered the pitch black grounds before turning in. Millions of stars. Ms. Mesquita had explained to me precisely where the sun would be rising this time of year. For the next morning, still dark, I did get up for a long walk deep into the vineyards to meet and film precisely the dawn. But the mountains were too proximate, too dense. The sky had already turned a lighter blue before the sun had even summited. All of Quinta Nova’s cooler north-western sloped vineyards, the trail I took, were in pastel from first light, while across the river other vineyards were already broadsided by a harsh sun, which set the windows of the odd house there flashing.
Below me I saw a helipad. At dinner last night it had been explained to me that though as the crow flies no town is too far away, it is that the kilometers must be traveled by car. So given the arduous climbs in all directions a tourist can enjoy, it was decided that in the event of a medical emergency a helicopter ought to be able to fly in. Helipad. Pausing here and there to film some severe planted incline, my thoughts again turned to the tremendous amount of work involved here. I noted a curious thing. The dust was inches deep in places on all the level trails and roads. I sunk in and my boots became covered — and probably even now still have fine Quinta Nova silt now well worked into the leather. It can be tiring walking in such silt! Then I saw the foot prints of local dogs in the tractor tracks left by its heavy wheels. So I took to hiking after their fashion. Much easier! I explored for nearly two hours. Two hours of brilliant peace and quiet.
When I returned I packed what little I had removed from my bags, added a Quinta well designed notepad and the small bottles of shampoo, one of which I had actually opened. I was to return to Porto mid-day. Upstairs the well-appointed kitchen the Quinta was in full swing. A group of European tourists had rented out all of the rooms and would be arriving later that afternoon. Much preparation had to be done, of fresh sauces, fruits, and marinades . I listened to the playful conversations, about shared lives, not isolated exactly, but chaste and chosen; of the successful dinner preparation the night before; of whose tractor needed work; who had recently fallen in or out of love.
I took a few pictures. Tried to keep out of the way as I waited to be called to go. But this was among my favorite experiences at Quinta Nova. Not the dramatic history, the magnificent vineyard and mountain vistas, the riot of stars, or Rodrigo’s thrilling drive here — they were memorable and I have safely tucked them away — but it was these playful conversations, discrete, demure, occasionally bawdy, that drove home the real meaning of a stay at Quinta Nova de Nossa Senhora do Carmo: The persistence of the domestic, the filling of everyday with small tasks well done. For that too is heroic.
Admin
The California couple moved to Oregon in 1999 with dreams of creating a new vineyard. Under their plan, 2010 should have yielded 26 tons of grapes. Instead, year after year they’ve watched vines wither and die, killed by herbicide drift so severe it has sterilized the soil in places. They’ve put off launching their own label while they rebuild from the financial damage.
“Every spring and fall I don’t worry about the frost,” Kohlman said. “I worry about the herbicide spray.”
And so begins a newspaper account of Kevin Kohlman and his wife’s costly legal battle against a cynical corporation and their politically entrenched cronies. After years of delay, posturing, seeming violations of the rules of discovery; after the Kohlman’s sank $500,000 of their retirement money into the litigation, Roseburg Forest Product at last triumphed. That was in late 2010. I was to interview winemaker Kevin Kohlman last March. My two part interview, a must read, may be found here. Never one to surrender, I wanted to catch up with the gentleman for an update, knowing full well he would forcefully speak his mind. More to the point, he had openly worried in our interview whether during the coming spring, Roseburg Forest’s herbicide spray regimen would again severely damage his vines. And I wanted to know how had his life changed since the court loss. And what’s with the helicopter that recently buzzed low over his property? Let us find out.
Admin Good evening, Kevin. Some months have passed since we last spoke. I would like to know, and my readers to know, what has changed or stayed the same in your world since the conclusion of your court case with Roseburg Forest Products. Since the original story appeared, along with our interview, have any environmental groups been in touch with you?
Kevin Kohlman No. I’ve had a few people contact me in regard to your article and that in the Register Guard’s big article. And there’s quite a bit of stuff going on now, I’ve heard, with people up in the Triangle Lake. I don’t know if you’ve heard much about that. There is group called Pitchfork Rebellion that has had on-going spray issues. They are not viticulture people, but they’re people that have had organic gardens and things that have been, and are being hit by sprays between Roseburg Forest Products and Weyerhaeuser. I believe they’ve actually filed a lawsuit against the Oregon State Department of Agriculture. It’s about time somebody broke up that little band of good old boys.
Good to hear. So tell me how are your grapes looking? Yields good? Has there been any recurrence of spray damage?
KK First, I think we’re going to be three to four weeks late in this area. We are three to four weeks late now. I’m just coming into berry touch at this point. So that’s pretty late. So I’m going to be dropping two thirds of the clusters. I’m typically hanging two to three clusters per shoot. This year I’m going to hang one cluster per shoot. But I’ve got 35 leaves per shoot average right now. I should be able to ripen a really nice crop. It will just be less. It will probably be half of the normal crop. If you take two thirds early enough the plant will put enough energy into that remaining cluster. So your tonnage will not fall off two thirds, but will fall off about a half. That seems to be how it works out normally.
But it’s about growing great wine; it’s not about growing massive amounts of fruit. That’s the way I’m attacking the season anyways.
So it seems you recently had a helicopter buzzing your property, whether surveying or intimidating — who can say for certain — have you had any actual confirmation of spraying near your vineyard?
KK Yes. There have been several sprays within three miles of me. But we have not had any effects that I can see yet. I haven’t heard anything back from the Department of Agriculture concerning the samples. They pulled samples and I made them leave samples with the evidence tags intact. They took some for themselves. But I have not heard anything back on what occurred. I haven’t gotten a call back whether there was even any analysis done! Or any investigation. No word at all.
Because you have not yet detected any damage to your vineyard, do you think that, whether because of media coverage or the their vulnerabilities exposed during your court battle, Roseburg Forest Products is showing some restraint with respect to aerial sprays?
KK No. I really don’t. I think that possibly the one clearcut that is directly west of me that funnels the spray, they were already five years old when I was hit. The clearcut and replanting happened in 2003. They are already beyond the five year mark when the trees are free to grow without competition from the broad leafs the spray is meant to kill. Roseburg is just backing off. Why spend money when the trees have made it to the point where the weeds are not really going to impact them greatly.
They could come out and say, “Oh yeah, we’re avoiding hitting Mr. Kohlman.” But it would be a PR ploy. They don’t need to spray that clearcut above me at this point. But there is a brand new clearcut directly west of me. I don’t know if it’s Roseburg Forest’s, just on the other side of the ridge; but I am watching it closely. That one happened this year. So, who knows? I’m not out of the woods yet, so to speak! (laughs)
Now that you will be back in production soon, have you come up with a label design? Do you have a new name for the wine? Are you beginning to think again in commercial terms?
KK Yeah. This year I am hiring a winemaker. I’ve actually interviewed several; just to do a custom crush for me, not to hire directly. I am going to be under the name Spire Mountain Cellars. and I will probably be getting my bonding, all the ATF paperwork put in here this season. My wine will be made under bond by one of the three winemakers I am interviewing. And two years from now I will most likely open a tasting room.
And a website will be up and running?
KK Yes. Right now it is still under construction. there is no real sense in getting too much going on. But if this vintage goes like I think it will — most of my Pinot Noir and Tempranillo are pretty big wines — and we’re able to keep, as I prefer, to keep high acid and pretty high sugar because of our location, then I know my wines can handle 18 months in barrel, 24 months in barrel. Typically in the past that’s kind of where we’ve been with some of our wines. So if I get all the paperwork done this year, I can bring my wine out of one bond into my bond, and be ready to bottle and have a tasting room somewhere around 18 months to 2 years from now.
That is wonderful to hear. I would love to attend the grand opening, let me tell you!
KK Oh! Well, I’m sure there will be an invite list and you’ll be on it. I’ve got to keep doing this consulting work do earn enough money to get the capital back to do that, but I’m getting there!
Indeed. I’ve since done another article after speaking with you about a winemaker in the Mid-West who was having the same damn problem with spray drift. He wrote me about his difficulties and losses. It was 2-4-D in his case. But I wanted to tell you that he had been moved by your struggle.
KK Well, I’ll give a little advice: Don’t take it to the courts! That’s a quick way to hemorrhage money. They are broken. It won’t do you any good to go there. (laughs) I mean, if you’ve got a neighbor who won’t do anything, and the EPA won’t do anything, and your state Department of Ag won’t do anything, then I guess you have no choice but to take the matter into your own hands. I know it sounds wrong but… otherwise all they’ll do is financially ruin you.
I’m not your average income individual, so for me it was a big struggle that did not completely ruin me, but there are not a lot of people who can afford a $500,000 hit in their late 40’s and hope to recover from it. Fortunately I am pretty good at what I do, and I have a trade to fall back on. I’ll be able to recoup the loss in three to five years. And then I can go back to what I want to do, and that is to make wine.
You yourself make wine.
KK Oh, absolutely. In fact, in 2003 I had Kyle Evans’ help, formerly of Brockway Cellars [Abacela's second label] — it is really his wine — we made the Pinot that was involved in the lawsuit, that was rated as a $35 a bottle wine.
[Clarification: 2003 was the vintage. The wine was left in barrel, to be bottled for retail in 2005. Then the spray disaster struck. For the purposes of litigation, a value must be determined to properly assess the total financial loss to Mr. Kohlman in the event of his court victory. A tasting panel was assembled and Mr. Kohlman's wine was judged to worth $35. Admin]
But again, it takes time to recover. I will eventually be my own winemaker; but to get started I’ll do just like a lot of small artisan wineries do: I’ll hire somebody to do a custom crush if they do it under my guidelines of what I want my wine to be.
So how much time are you able to spend on your property in Oregon and how much time spent elsewhere consulting? It must really eat into your time to be at home.
KK Absolutely. I’m typically there in Oregon 2 weekends a month right now.
Is that right?
KK Yeah. I’m doing a lot of traveling. I’m doing consulting work with General Electric, the water processing technologies group. I’m managing refinery chemical engineering processes. It is not something I had planned on doing. I retired when I was 39 to make wine. It’s one of those negotiations where they wanted someone with my background, my experience. I said I really don’t want to go back into it. But they said ‘tell us what it would take’. I gave them a number and they said ‘Done!’ I went ‘Darn!’ I should have given them a bigger number! (laughs)
But I am fortunate. It works out. I have a place in the Bay Area. My wife comes down here a weekend a month; I go home a couple weekends a month… so, you know, it’s not bad. We got a balance going. I’ve hired a lot more crew to do a lot more work in Oregon that I would have been otherwise doing. So we’re not losing ground there.
Good. Is there anything else you’d care to add?
KK Well, that’s pretty much where I’m at. I’d emphasize that there really needs to be some major changes in the Department of Agriculture and the way they enforce EPA regulations. That ultimately has got to change. I have no power to get them to do anything. As I said, they supposedly came out and pulled samples from my vineyard. So what did they do with them? Is it up to me to force them to do something? Here again, we’re in this game of ‘we won’t do anything unless you really see a big problem’. Nothing has changed. The sprays continue to be sprayed and spread, and everything according to the Dept of Ag approach is only reactive.
We just had an article come out recently about the Oregon wine industry’s contribution to the state’s business. It is now at 2.7 billion dollars. And we’re still allowing the forestry business to just haphazardly do what ever they want? There have got to be some changes in the Dept of Ag. Absolutely. If nothing else comes out of the article, maybe some pressure can come to get these people to actually do their job. That would be a first.
A last question: When did the person working for you notice the helicopter hovering over your land ? What month was that? I would imagine it was the Spring.
KK It was early Spring. I believe it was in March or early April. It was during a spray. I don’t actually know where they were doing the spray, but they sure enjoyed touring my property. (laughs) If it is just a helicopter flying around then it could be a tourist. But if it is a helicopter with a [spray] boom? I get a little nervous about that.
I think the wine industry needs people like you willing to stand up and fight back against hostile forces. You’ve done a fine job.
KK Well, you know, if you just throw money at a problem it makes everything just go away. Right? (laughs) Apparently not! (laughs)
Thank you, Kevin.
KK You’re welcome, Ken.
Admin
If you had the right prescription during Prohibition you could get your bottle of San Antonio Padre’s Elixir, a tonic to be used only as directed, for medicinal purposes. And I am absolutely certain this is just what everyone did. Just how many prescriptions doctors of the era wrote we do not know, but the sum total, and permission to produce altar wines kept the San Antonio Winery in business through America’s dark age of Prohibition.
Both dream factory and fabled social dystopia, perpetually renewed by immigration and the domestic migration of restless souls called by angels West, Los Angeles, city and county, has seen multiple industrial and cultural histories come and go, among them the wine industry. Indeed, the city fathers, specifically the Cultural Heritage Board, Municipal Art Department, issued a proclamation some years ago declaring San Antonio Winery a historical monument, naming it “The Last Remaining Winery In The City Of Los Angeles”. Now, there is no reason to assume that an upstart winery styled after San Francisco’s celebrated Crush Pad (since relocated to Napa) might not already exist. I do not know. But the point of Los Angeles’ recognition bears upon San Antonio Winery’s historical character, as you will read in my interview with Anthony Riboli, winemaker at San Antonio and of the family’s 4th generation here in America. Enjoy.
Admin Good afternoon. I’m here from Santa Cruz visiting Los Angeles. While looking for a well known piñata store down in the warehouse district, I came upon your grand winery instead. A winery still in Los Angeles?
Anthony Riboli Yes. I am the winemaker here; I am also a 4th generation of the family. We’re in very unique situation here, being based in Los Angeles; but the winery was started in 1917 by my great great uncle, Santo Cambianica. At the time, this area was very much an Italian neighborhood. His idea was very simple: to cater to people going to work on the railroad by providing wine. The Southern Pacific Railroad yard is right down the street. So people would drop off their empty jugs in the morning and pick up the full jug at night. That was really the business plan.
But unfortunately he started the winery just before Prohibition. When that occurred, being a very devout Catholic, he had been granted permission by the Catholic Church to make altar wines. So at least he maintained some income.
Prior to Prohibition, in this area there were probably over 100 small wineries, right here in Los Angeles; but afterwards, less than 10. Then new growth of the industry began. In the early 30’s my grandfather was living in Italy, but World War ll was close to breaking out and his mother didn’t want him to stay in the country. So he came here to work for his uncle. Those two really began growing the company. And my grandmother, also Italian, was here sharecropping with her family in Chino. They met. Then it became those three people who grew the company through the 60’s and into the 70’s. Now my father is the president; he is the first of the third generation. My aunt and my uncle are also involved in the winery. And now, the fourth generation, myself and my brother, we are involved.
Were the founders, your great great uncle, involved in winemaking in Italy?
AR Well, Santo Cambianica, like almost everybody, made wine for their family, just as part of the traditions. No one was formally trained. It was that every family had their chickens, they had their cow, and they had their wine. There was never any formal training. My father learned from his uncle, and that is how it carried on. We had hired winemakers though, throughout the history of the winery. And we still have several winemakers on staff besides myself. But I was the first of the family to go out and get a degree; I attended UC Davis.
There seems to be a considerable volume of wine being made at San Antonio Winery. Where do you source? Were the original wines made from grapes sourced locally?
AR Yes. Historically the grapes sourced were all local at the time. Anaheim had grapes in the foothills of Pasadena; out in Cucamonga and those areas there were vineyards everywhere in this area of Southern California.
Do you know which varieties were grown?
AR Back then it would have been mainly reds. That was the bigger demand. Some field blends, Zinfandel, Carignane, Grenache, I think those had probably the greatest acreage, the biggest components of the wines. Then all anyone wanted was blends, that was all that really mattered; the jug wines then were all blends of those wines.
And then around that time was when those local vineyards began to disappear. Our winery needed to find other sources. So my father spearheaded going further up the coast. Now most of our vineyards are based in Monterey. We own vineyards in Monterey; and in Paso Robles we own vineyards and we also buy from a considerable number of small landowners whose business is growing grapes. Those are our two main areas.
And we now have a tasting room in Paso Robles — it opened just last year — as well as the one here. It was a new venture for us. And we have a tasting room in Ontario. Three tasting rooms in California. And we also have a small vineyard in Napa. We make a small production of Napa Cabernet in Rutherford. That was an investment my grandparents made in the 80’s. When I was at Davis that kind of became a project to replant and to bring that vineyard up to its full potential. Now it has been fully replanted. We make a small production. It is only about 500 to 800 cases of high-end Napa Cabernet; not too high-end, it’s $50, in that range. That’s kind of our flagship wine. But the majority of our varietal wines are from Monterey and Paso Robles, those two areas.
Most whites and the Pinot Noir we offer are from Monterey. The reds come mainly from Paso Robles, with a few whites like Muscat Canelli, Sauvignon Blanc and Viognier. But mainly the Bordeaux and Rhone reds come from Paso Robles.
There are a number of field blends still in existence in California. Will Bucklin’s place in Sonoma, the Sierra Foothills, Mendocino AVA… Do you source from any?
AR No, no! It would be nice. But even in Paso Robles it is far more common that you buy a little bit of Mourvedre, a little bit of Grenache, a little bit of Petit Sirah, Zin or whatever you want to make in that blend. You can co-ferment them if you wish. But typically they are not ripening at the same time, so we ferment separately and blend after we’ve aged.
One of the great secrets of the old field blends was co-fermentation of varieties at different phases of ripeness. In any case, what do you do about the softness, the acid issues, some of the grapes may have?
AR In Paso it is definitely warmer during the day than Monterey, so that allows you to get really full ripening, especially with varieties like Cabernet. The heat dissolves green characters, pyrazines, naturally, which is a benefit. But we do deal with higher pHs and lower acid levels just naturally occurring even though Paso Robles does drop 50 degrees on normal night. So it might be 100 degrees in August but 50 degrees at night. And this big drop is what separates it from the Central Valley. The warm days are the same, but that nighttime temperature does preserve more acid than the Central Valley. But we do acidify if it is needed. I can’t say we don’t add acid. It is about finding the balance. Think of microbial stability. We don’t want a wine that will potentially have problems. But cooler Monterey, you’re not typically adding acid as much as Paso Robles. It’s like anything. We’re site and year dependent; sometimes we need more acid, some years we don’t.
So who right now is in the tasting room? Tourists? Locals? It is very crowded in there.
AR It is a mix.
I saw some Spanish speakers in there. That can be a difficult demographic. If I remember correctly, the Wine Institute reported that it’s about one teaspoon per capita in Mexico!
AR We are unique in that we cater, especially at lunch here in the restaurant, to a lot of local business people out on lunch, the USC hospital for example. We do have tourists, especially on weekends, more tourists from out of town. We enjoy a very broad demographic here, being Los Angeles. Part of appealing to whether Hispanic or Asian clientele is that we provide a lot of different wines. We’re not just a Napa Cabernet producer. We also offer wines that are not sweet, but sweet wines as well. Having that mix of sweet and dry red wines, same with whites; having rosés and sparkling sweet wines; and the imports we offer from Italy; we have very diverse mix. That is what brings in such a diverse clientele. We hope to offer something different for each of those diverse customers.
How do people hear about your winery?
AR A lot of it has been word of mouth. For many years that is all is was: word of mouth. And it was what we based all of our growth on. Now recently we’ve done more with billboards and such, but we don’t do any extreme advertising. Word of mouth is still probably the number one way we get ourselves out there.
You probably have a mailing list and a website…
AR We do. We have a website and an email blast list that we’ll use. But for new customers, other than the billboards, they come see us because a friend or family member mentioned or recommended the winery. That is the beauty of being in Los Angeles. There is a large population, and having people come in who’ve never heard of you is a good thing. And there is a constant supply of people who have never heard of us. So we keep growing.
How many people pass through the tasting room each year?
AR That is a good question! It’s up there!
It’s a Tuesday and the place is jumping.
AR I don’t know how many people pass through. I would say we’re pushing over one hundred thousand people, probably more.
So business is good…
AR Yes. In retail we’ve been lucky that we’re unique; we have our clientele, whether here or in Ontario or Paso Robles. The other restaurants we sell to have had a hard time in this economy. We have seen sales to other restaurants have problems. But in general I think we have weathered the storm pretty well. Maybe, again, it is because of the diversity of the products we offer. And we just persevere. Hey, we made it through Prohibition! What’s a little blip like today’s economy compared to Prohibition?
Getting back to the history of San Antonio Winery, could you provide a little more detail about your relatives?
AR Sure. My great great uncle, Santo Cambianica came from Northern Italy. He was from a small town north of Milano, and even north of Bergamo, way up in the Alps. He came here with his brother and cousins to work for the Southern Pacific Railroad. That was the big employer at the time. The yards are still here, just down Lamar street. They were just laborers, you know, boilermakers and laborers. Again, Santo had no formal training in winemaking, but he saw all these Italian and French immigrants and he wanted to provide them something they brought with them, which was their demand for wine. Wine was part of their experience, something that was always on the table. So Santo, I think, just saw an opportunity. Hey, luck is always a part of anything; and hard work. That became his business.
As you’ve said, he sold bulk wines, refilled the bottles folks would drop off in the morning. When did individual bottlings begin?
AR We bottled by hand. Back then that is all there was. And the labels as well. Everything by hand at first. Then we slowly became more mechanized over time, of course. Now we have speed bottling line.
Do you still posses examples of early bottles?
AR Yes, we have some examples of a few of the originals. The San Antonio name is the same as then appeared on the original labels. I’d be happy to show you them. During Prohibition there were bottlings called Padres Elixir. That one was a medicinal product that was legal to sell. You’d go to the pharmacy with a prescription for wine. (laughs) There were a lot of ways to survive financially, and that was one of the ways historically.
At one time the whole winery was redwood tanks. The ones we’re standing next to are first growth. I am sure they are over 100 years old, and made from trees who knows how old.
I’ve seen similar ones at Parducci in Mendocino County…
AR Exactly. They are of the same generation. Unfortunately, over time we’ve had to remove them; but our new tasting room — which will be open here in Los Angeles in about a month after remodeling — will incorporate these redwood tanks into the decor. It will be amazing to see, tying in tradition with a modern tasting room, to connect the old and the new.
Do you know who built these tanks?
AR That is a good question. I don’t know. I’m sure my grandfather would know. He’ll be 90 in September. But I’m sure they were made by an Italian gentleman with just that speciality. My grandfather would tell me stories about when a new tank would come in. You see, redwood doesn’t give any good flavors. It is not like oak. So you would actually remove and strip away the flavor of the redwood by using a caustic solution. He would tell me how strong that stuff was to get rid of that taste of redwood! You can imagine. Redwood decks? There is a reason bugs don’t like redwood. So the flavor would have to be removed before you could use it for wine.
Built by craftsmen whose names are lost to us…
AR Probably. We have tried to maintain that connection with our history and tradition. My grandfather is really excited about our remodel. He’s still very active and comes in almost every day.
So these are the historical bottles from San Antonio Winery.
AR Here’s one of San Antonio Cabernet, probably from the 60s. We’ve redone this label. Now we have one called San Antonio Cask 520, a call back to this older bottle. Our new one is a Bordeaux blend whereas this one is a straight Cabernet. Padres Elixir. This one dates from Prohibition. Here’s an old San Antonio Riesling bottle. I would have to guess this dates from the 50s. It’s a different label.
The medicinal Padres Elixir has a screwcap! I love this bottle. Oh, here along the bottom of the label it reads “This tonic is not to be used as a beverage.” (laughs)
AR Exactly. A way around Prohibition. You’ve got the old monk…
Of course. He seems healthy enough.
AR You’ll notice all of these small rooms with barrels and what have you. We use them all. They are small because they were not all built at one time. These were once part of the neighborhood. The rooms were actually houses. As people would move, my grandparents would buy their lot and build another part of the expanding winery. As we expanded, we would buy the next lot. So instead of one giant winery — popular today — we have a lot of small rooms added over the years.
What are we bottling today?
AR This is a sweeter red wine, a semi-sweet red wine that we call Imperial Red. It is our San Antonio label. Again, this is part of our diversity, of appealing to many different tastes. Such a wine is not common in today’s fine wine world, but it is becoming more and more popular. For this wine — you see the cathedral — we did an old retro label. This is the cathedral of Saint Anthony. We try to tie in a lot of our packaging to our past. This image was once on all of our jug wines from 50 years ago, the cathedral of Saint Anthony in Padua, Italy. That’s where the name San Antonio came from. Saint Anthony was the patron saint of my great great uncle. Everyone thinks there is a Texas connection! No Texas connection!
Are grapes still brought into the winery? I don’t see any crushers or presses.
AR We still ferment juice here, but we don’t bring whole grapes in anymore. We stopped bringing in whole grapes in the 60’s. For reds we ferment in our facility in Paso Robles and several other facilities, all on the Central Coast. Then we bring that red wine here after fermentation for barrel aging. All the barrel aging and bottling is done here. But with whites grapes, we’ll de-juice those elsewhere and then bring the juice here. We still ferment all of our white juice here on-site.
These barrels are cool.
AR You can see the wine inside, and all the yeasts, the lees laying on the bottom. Here we can show people why we are stirring, the whys of the sur lie process. You want to get the yeast back into suspension. That adds body to the wine over time. We do that every week after fermentation is complete. As you know, it is a very traditional method. And these barrels are completely functional. Here we also use them so that people can see inside, because most people have no clue what the interior of a barrel looks like. It’s something different!
Well, Anthony, thank you very much for the tour and history lesson.
AR It was a pleasure, Ken. Thanks for stopping by.
Admin
Gly(cine) phos(phon)ate (glyphosate), more commonly known as Roundup, has been the herbicide of first resort for farmers, horticulturist, conventional home gardeners, golf course greens managers, even the US government’s coca eradication efforts in South America (op cit.). And vineyards. According to the most recent figures I’ve been able to find, the Environmental Protection Agency’s (EPA) Pesticide Industry Sales and Usage Report 2006-2007, Glyphosate is the most popular broad spectrum herbicide used in the agricultural sector of the United States. From 2001, when an estimated 85-90 million pounds of the active ingredient were applied, to 180-185 million pounds used in 2007, Glyphosate has dominated the broad spectrum market, with Atrazine a distant second.
And there is a reason for Atrazine’s second place showing.
“Atrazine, 2-chloro-4-(ethylamino)-6-(isopropylamino)-s-triazine, an organic compound consisting of an s-triazine-ring is a widely used herbicide. Its use is controversial due to widespread contamination in drinking water and its associations with birth defects and menstrual problems when consumed by humans at concentrations below government standards. Although it has been banned in the European Union, it is still one of the most widely used herbicides in the world.”
Monsanto, Glyphosate’s company of origin (their exclusive patent expired in 2000), has long maintained the safety to both the environment and human health of the product they’ve marketed as Roundup since the 1970s. Indeed, so successful has been the multinational’s public relations campaign that even the California Sustainable Winegrowing Alliance (CSWA), reliant upon the much vaunted University of California’s Integrated Pest Management program accepts its use in vineyards. From CSWA’s Grower’s Guide.
“‘Integrated pest management (IPM) is an integral part of any sustainable farming program,’ as explained in the California Code of Sustainable Winegrowing Practices (SWP Workbook, page 6-1.) IPM is an approach to managing pests by combining biological, cultural, and chemical tools in a way that minimizes economic, health, and environmental risks (National Coalition on Integrated Pest Management, 1994). IPM is relevant for all farming systems, including organic and biodynamic systems.”
The Grower’s Guide goes on to insist that,
“IPM does not provide standardized prescriptions. In fact, the application of IPM changes in time and space, as pest managers adjust to circumstances. Nevertheless, IPM always is a knowledge-based, multi-faceted approach that safely maintains pests at sub-economic levels. IPM programs emphasize preventive, ecologically-based methods first. Good IPM practitioner improve over time, as their knowledge increases (SWP Workbook, page 6-1).”
Please note the comment above that IPM is knowledge-based; that practitioners improve as their knowledge increases. So what does the IPM recommend concerning the use of Glyphosate in vineyards? It appears to be their herbicide of choice for vineyard site preparation and established weeds. The IPM shares a grim rhetorical flourish also found in industrial or conventional agriculture: that the use of Glyphosate is a kind of “chemical mowing”.
With Monsanto’s history of reassurance as to the safety of Glyphosate, why cite as ‘grim’ IPM’s reference to its use as chemical mowing? Well, because IPM’s continued recommendation of Glyphosate’s is not sustainable. And here are the reasons why.
SUPERWEEDS
As has been widely reported, at least since 2005, that Glyphosate is responsible for what are now popularly known as superweeds. From The New York Times to a June, 2011 report written by Greenpeace, a scientific consensus is emerging as to the reality of superweeds. Perhaps listening to farmers might also be of assistance, as this short documentary, Farmer To Farmer does.
No doubt, the evolution of superweeds has been greatly accelerated by Monsanto’s creation of so-called Roundup Ready crops.
“Just as the heavy use of antibiotics contributed to the rise of drug-resistant supergerms, American farmers’ near ubiquitous use of Roundup has led to rapid growth of tenacious new superweeds. Farmers throughout the East, Midwest, and South have been forced to spray their fields with more toxic herbicides, pull weeds by hand, and return to more labor intensive methods like regular plowing as a result of the RR superweeds. ‘We’re back to where we were 20 years ago,’ said Eddie Anderson, a farmer from Tennessee, who will plow about one-third of his 3,000 acres of soybean fields this spring, more than he has in years.” (op. cit. New York Times, May 3, 2010)
But the development of superweeds vis à vis Roundup Ready corps aside, it remains a basic principle of evolutionary science that the overuse of any given pesticide, fungicide, or herbicide will eventually result in an acquired resistance among targeted life forms.
HUMAN HEALTH
Although still far from settled, the science is becoming clearer that Glyphosate is somehow associated with birth defects, according to an excellent comprehensive review of the peer-reviewed scientific literature conducted by the organization, Earth Open Source (website forthcoming).
POLITICAL EROSION OF SOUND ENVIRONMENTAL SCIENCE
In a recent WIRED article, Genetically Modified Grass Could Make Superweed Problem Worse, Brandon Keim writes
“On July 1 — a Friday afternoon, a time usually reserved for potentially controversial news — the U.S. Department of Agriculture announced that Scotts Miracle-Gro’s herbicide-resistant Kentucky bluegrass would be exempt from tests typically required of transgenic crops.”
Based on a New York Times article, the article makes clear that a very specific regulatory failure has allowed to the USDA to approve a Roundup Ready, genetically modified species of Kentucky Blue grass with no environmental regulation. The reason for this rests upon a history of political expedience and a failure of the imagination. Specific statutory protections are simply absent. In Tom Philpott’s excellent, must read, Wait, Did the USDA Just Deregulate All New Genetically Modified Crops?, he writes,
“Long story short, it means that the USDA theoretically regulates new GMO crops the same way it would regulate, say, a backyard gardener’s new crossbred squash variety. Which is to say, it really doesn’t.”
Without new legislation, we as citizens, will very quickly losing the few legal remedies that allow us resist the further contamination of the natural world by genetically modified crops. Of course, Roundup Ready plants and Glyphosate are just part of a larger story, but it is certainly true that science cannot properly be done absent the political will to implement the findings.
And this brings me to my final point. Inasmuch as the California Sustainable Winegrowing Alliance insists, seemingly in keeping with IPM’s a guiding principles, that its approach is indeed knowledge-based, that practitioners improve as their knowledge increases, then, in light of the material linked above, what is to become of Glyphosate’s listing as a viable tool for sustainable winegrowers? The time has come, this writer believes, to remove this chemical from consideration. It cannot be part of any sustainable practice. The science does not support it. Very simple.
Admin
Just when you think you’ve seen it all, just when cynicism and indifference seems poised to win the day; when wall-to-wall coverage of the absurdities of Bordeaux, its pricing, and the Great Thirst of China for the same swamps all reflective intellection; when wine education is trivialized or pilloried in favor of mere consumer preference; when commercial bombast goes unchecked; and when Monsanto grows stronger every day; I am here to tell you a bit of good news. Quiet, subtle, but very good news.
Facebook announcements generally have all the luster and impact of lost pet fliers stapled to telephone poles. But two caught my eye the other day. First Parducci, then Paul Dolan Vineyards. The subject was microfinance and a San Francisco-based organization named KIVA.
But just what is microfinance?
“Microfinance is the provision of financial services to low-income clients or solidarity lending groups including consumers and the self-employed, who traditionally lack access to banking and related services.
More broadly, it is a movement whose object is a world in which as many poor and near-poor households as possible have permanent access to an appropriate range of high quality financial services, including not just credit but also savings, insurance, and fund transfers. Those who promote microfinance generally believe that such access will help poor people out of poverty.”
This is new to the wine world I’ve come to know. And KIVA?
“We are a non-profit organization with a mission to connect people through lending to alleviate poverty. Leveraging the internet and a worldwide network of microfinance institutions, Kiva lets individuals lend as little as $25 to help create opportunity around the world.”
As far as I am aware, the Mendocino Wine Company is the first to utilize this lending model. But that is hardly surprising considering their track record and range of accomplishments. And now we may add to their list a gentleman, Jofre Descatre from Ecuador. Just announced today. But so, too, may we join in this adventure. I encourage readers, and wineries, to join and donate to Wineries For Good. Or start a team of your own.
I caught up with Mr. Dolan and asked him about all of this. Enjoy.
Admin Good afternoon, Mr. Dolan. How remarkable it was to read on Facebook of your winery’s new association with the micro-finance organization KIVA. How did this come about?
Paul Dolan It was Kelly [Lentz, Marketing and Sales Coordinator], she was the first one to actually recommend it. She was curious about the organization. And then it was my daughter, Sassicaia; she discovered it at about the same time. Then we got my grandkids involved. Instead of giving them money for birthdays, you give them an allowance to invest. It connects them up with the larger world.
And the farming side of it made a lot of sense to us. As you know, our philosophy is organized around supporting small family farmers, particularly organic farmers, or one might say, sustainable farmers. So it made a lot of sense. We now have a Paul Dolan profile and a Parducci profile. Kelly has a profile. We’re seeing if we can’t generate some interest from some other wineries.
Indeed. Absolutely remarkable. Mr. Thornhill and I talked about this some time ago, around the time of the Wine Bloggers Conference in Walla Walla, Washington. How will you decide who to distribute funds to?
PD At this stage of the game we’re just sort of exploring. It will come from relationships we’ve established. Having visited Ecuador and Kenya, those are sort of naturals. I’ve got a buddy in Lebanon. There is really no rhyme or reason to it at this stage. It’s hard to evaluate because you’re reading something someone has written up; you don’t know how much of it has been embellished. You don’t always know what the reality is. [Laughs] So you have to just trust in the nature of it.
I like the ones, the requests, where they’re looking for equipment and supplies; where they are going to lease property, or rent property. For sharecropping, for example. I like that model. I like it when they want to buy farm animals and raise them. Or milking cows and goats in order to sell the milk. Like the Heifer project. I’ve always thought that was a great project. I’ve been a supporter of theirs for a long, long time, probably 20 years.
KIVA, micro-financiers generally of course, help those who cannot necessarily go to a bank for a loan. They have no way to secure credit. They often have no collateral. Neither can they secure such small loans, especially when offered at usurious interest rates. But such a loan can be life-changing for them.
PD Exactly. Muhammed Yunus was inspirational, how he saw that vision. And I love the fact that it connects us up. I particularly love the fact that my daughter sits down at the computer and takes the time to read and evaluate and learn about the people to whom she will decide to make a loan. Just the process of reading it [the KIVA website], the mental gymnastics of trying to determine what and who she wants to put her money in… it’s fantastic!
Wonderful. Now as far as your particular group is concerned, Wineries For Good, can anyone join under your umbrella organization?
PD Exactly. They can join what KIVA calls the team. So our first outreach has been through Facebook, both Paul Dolan Vineyards and Parducci Wine Cellars. We’re not just trying to explore outreach through Facebook. I don’t generally like to ‘Friend’ companies. I like to ‘Friend’ people. So we have the Paul Dolan winery and I have my own Paul Dolan site. So I’ll take it to my site. I’ll take it to my son’s site and my daughter-in-law’s site; my daughter’s site. We’ll start spreading it out. It’s a fun way to get things going.
I think you and your company will, once again, be the first in California, among wineries, to work with micro-financing. I find it extraordinarily praiseworthy. And once word gets out — I’m certainly going to push it hard — even karmic gifts will flow back to you and yours.
PD Have you become a member?
I signed up just today. [6/21]
PD I guess another way would be to reach out to some bloggers.
Another thing: We also discussed, here at the winery, the idea of how we as a company could provide financing for small farmers here in the states. I am particularly intrigued by small truck farmers in the Mendocino area. So Tim [Thornhill] has been working with a grain farmer, a guy that came to the community not too many years ago. He and his son are growing grains for bread primarily. So we’re doing a trial of different grains to grow between the grape vine rows, kind of like cover crops. We’re trying to get a sense of how that would work. It’s a competitive environment, so we have to figure out how much we can plant, what the spacing is, what the width of the row can be. That’s one of the ways we’re contributing there. For the small farmer, sometimes it’s difficult to get bank financing for small amounts. And they can get to be a little bit bigger amounts as well. Eventually we’ll probably find ourselves in the dynamic of helping small farmers who are starting to expand. But at a certain point it will be time to pass them off to a bank.
As I’ve read the material, many of those looking for loans will have max’d out their credit cards, if they ever had one, and the bank, should they even lend at all, will charge a usurious interest rate. And many of them, the small businessmen and women, need so very little to make a go of it. How is the interest rate determined? Via KIVA, or do you set it?
PD Well, we haven’t gotten too far into it. We’re just exploring. Right now we’re profitable enough to venture into it. We’ve set ourselves some goals to achieve. From there we can start to develop a small system.
There are a couple of other things have come on the radar screen. There is an organization called Slow Money that is probably worth a little exploration. It was started by a guy named Woody Tasch. I was one of the early small investors providing seed money to get the thing going. And it is organized around communities supporting local investments in food. It really is a fascinating project. They are just now starting to gear it up.
I’ll give you a hypothetical example of what they might do. Maybe a farmer wants to grow a particular crop. Maybe they want to grow lettuce. Maybe lettuces in the Spring, tomatoes in the Summer, and potatoes in the Fall. They need, let’s say, $30,000. You’d find maybe five people who would put in $6,000 each, and then you’d organize some sort of interest rate. But the interest rate would be more in the range of 3 to 5 percent. You would create a dynamic where they didn’t have to start paying the money back for three years. Bear in mind this is just a hypothetical. And then they would start the process of paying back, quicker or longer term. But the idea is much, much more about the investors wanting to invest in the health of the community. So the dynamic is about how we create a healthy food system, a health food network, that is sustainable. All of this rather than putting $6,000 into GM stock where you get 2 1/2% dividend and maybe some appreciation. I think it is just a great, great model. And I am so hopeful that something like that can really work well.
Thank you very much your time, Paul.
PD We look forward to building a team.
Admin
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“PCT is a novel non-thermal technique that involves charging a liquid product with pressure and an inert gas [N and Ar - Admin] and then rapidly releasing the pressure. The sudden pressure release causes microbial cell walls to rupture, inactivating microorganisms. This has been demonstrated on a small pilot scale batch process; in the current project PreserveWine the PCT process will scientifically validated. A further objective is the development and scale-up into a continuous in-line pre-industrial demonstrator to test the PCT with wine and other liquid foods.”
Two wineries have been the site of preliminary research: Château Guiraud, a well known French producer of fine sweet wines located in Sauternes, a short distance from Bordeaux; and Tenute Del Vallarino, a producer of still and sparkling wines in the Piedmont region of Italy. As is well known, SO2 acts in wine as both an anti-microbial – ‘bound’ sulphur – and a color preservative – ‘free’ sulphur – for white wines. ‘Bound’ sulphur inhibits bacterial growth, while ‘free’ sulphur reacts with oxygen to prevent oxidation. One can easily understand Château Guiraud’s concern, inasmuch as sweet wines contain very high amounts of sulphur. Tenute Del Vallarino produces white wines.
